The aim of the present study was to examine the effect of increased arousal induced by a prolonged exercise at ventilatory threshold simple reaction time performance performed during a running task. 11 well trained triathletes completed two testing sessions within a 2-wk. period. The first session was a protocol of VO2 max determination conducted on a treadmill. This protocol was used to assess the velocity associated with ventilatory threshold (vVvt). The second session was a 90-min. running test performed at vVvt. This last session was composed of five submaximal treadmill runs (10-min. long, 0% grade) separated by four overground runs (10-min.). Before, during each treadmill run, and after exercise, subjects performed three blocks of 20 simple reaction time. Furthermore, at the end of each overground run, perceived exertion (RPE) was recorded. Analysis showed a significant impairment in Simple RT performance during the first treadmill run only. After this first run a significant effect of exercise duration on Simple RT was observed. After 40-min. of exercise a significant improvement in reaction time during exercise was recorded, Furthermore, when Simple RT was recorded at rest, there was no difference pre-exercise and postexercise. These results suggest that a simple cognitive performance could be improved during exercise, despite the negative effect of the dual task. This improvement in reaction time could be explained mainly by an increase in arousal induced by a prolonged exercise.