Introduction: The pathomechanisms of SIDS are not yet completely understood. However some risk factors are known which can be influenced by simple prevention measures. In order to spread this knowledge and inform young parents, an information campaign was launched in Bavaria in the year 2005. Different occupational groups were involved.
Methods: Firstly, an analysis of interviews and questionnaires of maternal units and parents concerning knowledge and implementation of recommendations for SIDS prevention was done. Subsequently information material was developed and distributed and a publicity was started. A flyer containing simple and evidence-based recommendations was also translated in foreign languages to reach disadvantaged people.
Results: Analysis of the questionnaires showed shortfalls concerning information and implementation of recommendations for SIDS prevention. There was high request for the information material. The demand increased impressively after public relations work. Up to the end of October 2007, 233 046 flyers had been dispatched, 42 959 in foreign languages. The greatest part was sent to material units and local health departments.
Discussion: The information campaign had a good response. Further intensification and inclusion of different professional workers and extension is necessary as well as extension of publicity. All efforts have to be done to reduce the risk of SIDS.