An analysis is presented of sexual behaviour data from a "random" sample (n = 780) of the adult population of England and Wales. Sex stratified frequency distributions of the reported number of sex partners/time were analysed for heterosexuals, demographic characteristics associated with the number of sex partners/time were identified, and epidemiological parameters (the basic reproductive rate of HIV and the doubling time of the epidemic) were calculated. These analyses suggest that the size of the group at risk for acquiring the virus by heterosexual transmission may be large and that the age of first sexual intercourse (for males and females) is decreasing in younger cohorts. Members of the potential heterosexual at-risk group may be identified by demographic variables such as marital status (males and females) and age (females only), but not by socioeconomic class. The epidemiological implications of our results for the heterosexual transmission of HIV are discussed.