You're facing resistance from stakeholders on mobile app updates. How do you convince them of the necessity?

If there is a resistance then there should be reasons behind it. It might be lack of technical experience or fear of a lost of cost. Understanding such reasons will help you come with the best solution.

Emphasizeon the follwing: User Experience: Highlight that updates improve user satisfaction by addressing bugs, enhancing features, and improving performance. Security: Stress the importance of regular updates to patch vulnerabilities and protect user data, maintaining trust and compliance. Competitive Edge: Point out that updates keep the app competitive by integrating the latest technology and features, attracting and retaining users. Feedback-Driven: Share user feedback and data showing demand for specific improvements, demonstrating responsiveness to user needs. Cost Efficiency: Explain that regular updates prevent larger, more costly overhauls in the future by maintaining code quality and compatibility.

Para lidar eficazmente com a resistência, primeiro entenda as preocupações das partes interessadas. Eles podem se preocupar com custos, interrupções para os usuários ou o risco de novos bugs. Envolva-os em um diálogo para identificar apreensões específicas. Reconhecendo essas questões e demonstrando empatia, você cria uma base para uma discussão produtiva. Lembre-se, o objetivo final é o sucesso do aplicativo, tanto para você quanto para eles.

Convincing stakeholders of necessary mobile app updates involves presenting user feedback, demonstrating market trends, and showing competitive advantages. Highlight potential improvements in user experience and engagement, and provide data on expected ROI. Engage stakeholders early and address their concerns directly.

Highlight the importance of user feedback and market trends, showing how updates can enhance user experience, improve security, and boost app performance. Use data to demonstrate the potential impact on user retention, acquisition, and revenue. Address cost and resource concerns by conducting a cost-benefit analysis and proposing efficient resource allocation. Emphasize how the updates align with the company's strategic goals and enhance its overall business objectives. Engage stakeholders through workshops and demos to provide a hands-on experience of the improvements, and maintain regular communication to keep them informed about progress and positive impacts.

You have to convince the stakeholder by showing how important the updates are. Tell them that updates help you fix bugs, enhance user experience and a lot of other stuff. Connect these kind of reasons with what they are interested with.

Highlight how updates improve user experience, security, and app performance, directly aligning with business goals. Showcase success stories from similar projects to illustrate positive outcomes. This approach demonstrates the value and mitigates concerns by providing concrete examples of successful updates.

Depois de entender as preocupações das partes interessadas, apresente os benefícios das atualizações de aplicativos móveis de maneira que ressoe com elas. Destaque como as atualizações podem: Melhorar a Experiência do Usuário: Mostrar como melhorias na usabilidade e novas funcionalidades podem aumentar a satisfação dos usuários. Aumentar a Segurança: Explicar como as atualizações podem proteger melhor os dados dos usuários e reduzir riscos. Manter o Aplicativo Competitivo: Demonstrar como novas funcionalidades e melhorias mantêm o aplicativo relevante no mercado.

Your benefits should always follow the stakeholders' goals, not yours. So if the goal for the years is, for example, to deliver a new feature, you should present a benefit related to that feature. Like a better user experience with this new tool.

See what is the stakeholder's strategy and show them how consistent updates will align with it. If you want to use latest technologies in your app, show them how important this is to preserve a good user experience so that they won't lose users.

Para convencer ainda mais as partes interessadas, demonstre como as atualizações de aplicativos móveis se alinham com a estratégia de negócios mais ampla: Liderança em Inovação: Se a empresa pretende ser líder em inovação, destaque como atualizações regulares refletem esse compromisso. Acompanhamento de Tendências: Mostre que seguir as tendências tecnológicas não é opcional, mas um imperativo estratégico. Suporte aos Objetivos de Longo Prazo: Explique como manter o aplicativo atualizado apoia os objetivos de longo prazo da empresa, como crescimento sustentável e fortalecimento da marca.

I disagree. It's not necessary to follow a technology trend to support long-term goals. It's exactly the opposite, the company goal will define what technology is required. For example, a company to launches its first mobile app can use Flutter to do it. Once flutter could help in the delivery velocity instead of native technologies like Kotlin and Android.

Show the stakeholder the risks of not doing consistent updates. Show them how this will affect the security of your app, the user experience and mamy other factors. This will be to your favor since showcasing the problems of not having an update will convince the stakeholder to preserve consistent updates.

Make sure to present the immediate benefits of updating by showcasing newer possible implementations or improvements of the features that are already present in the application. Best if possible: try providing an estimated cost difference of some future implementations/maintenances before and after updating

It's always good to bring real metrics to support your ideas. Also, you can define benchmarks and how they have success in the same situation.