Marketing Business Analyst

Marketing Business Analyst (39753)

Our client is an organization in the Madison area looking for a Marketing Business Analyst. Our client is looking for someone with 3+ years of business analyst experience, strong leadership skills, and ability to prioritize. This company offers growth opportunities, a hybrid work environment, and a fun office environment that welcomes dogs, summer Fridays and so much more!

The salary range for this position is $60-80k.

The Marketing Business Analyst will be responsible for, but not limited to, the following:

RESPONSIBILITIES

• Support the organization with accurate and reliable analytic support.
• Manage customer and prospect database including data integrity and data entry standards.
• Internal expert in direct marketing disciplines to monitor and forecast revenue.
• Provide timely, accurate and insightful analysis, reporting, and presentations.
• Analyze external and internal customer data.
• Provide analysis of customer buying activity as needed for marketing.
• Provide market and customer insights to support key strategic questions and initiatives.
• Responsible for tracking, reporting and analyzing the performance of marketing activity.
• Coach team members on data integrity and reporting.
• Ad hoc projects as needed.

The Marketing Business Analyst will possess the following:

EXPERIENCE REQUIRED

• Bachelor’s degree in finance, business or closely related field.
• 3+ years of business analyst experience.
• Strong leadership skills with a positive presence.
• Strong drive and sense of urgency.
• A self-start, ability to work both independently and cross functionally.
• Experience with Sage 100 and Seradex preferred.
• Excellent written and verbal communication skills.

Equal Opportunity Employer

The compensation philosophy reflects the Company’s reasonable expectation at the time of posting. Actual compensation is influenced by a variety of factors including, but not limited to skills, experience level, and overall qualifications. This role may also be eligible to participate in a discretionary incentive program, subject to the rule governing the program.