From the course: OMCA™ Certification for Digital Marketers Test Prep
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Designing websites for mobile
From the course: OMCA™ Certification for Digital Marketers Test Prep
Designing websites for mobile
- Did you know that 1/3 of all mobile searches are related to location? Also, nearly 2/3 of smartphone users are more likely to purchase from companies whose mobile sites or apps customize information to their location. These stats from Google provide compelling reasons for companies to design for their mobile users. Recently, Google announced that websites that are not mobile friendly would not show up in mobile search results which is about 60% of searchers and climbing. So to get new customers you need to step up your mobile game. The first thing is to evaluate your website and ensure that it is mobile friendly. If it requires users to pinch or zoom in order to read the content, then it's not mobile friendly. The words must be readable and the buttons clickable all without manually changing the size of the page. If not, people will find it difficult to use and then leave. There are two primary options for delivering…
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