From the course: OMCA™ Certification for Digital Marketers Test Prep

OMCA: What can OMCA certification do for you?

- The OMCA certification shows that you have both the education and experience of working with and managing digital marketing initiatives. The skills that you learn in this course, along with your OMCA certification, will enable you to advance your career in digital marketing. This course will help the OMCA exam process work smoothly for you and increase your chances to pass. The minimum recommended preparation for the OMCA exam includes 600 hours of online marketing experience with conceptual understanding of at least seven of the nine online marketing disciplines. In addition, your experience should be coupled with at least 24 didactic hours in an OMCA-approved course like this one, covering the specific disciplines. Candidates with more practical experience may need less education, and candidates with more education may not need as much practical experience. In most cases, a balanced combination of experience and up-to-date education is essential. I'm Matt Bailey, and I've been working in digital marketing for over 20 years. I'm an OMCA and OMCP-certified instructor and a contributor to the competency standards. Are you ready to give your career a boost? Then join me as I guide you through this OMCA test prep course.

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