Betches Media’s Post

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We’re thrilled to share the exciting news that after nearly 13 years as an independent company, Betches Media is proud to announce we’ve been acquired and will be joining LBG Media plc! LBG is the UK-based owner of the youth publisher LADbible Group, and after getting to know their team, it became clear that LBG was the right place for Betches. From our mutual origins – both founded in 2011 by lifelong friends while in college – to our shared passion for building genuine connections with our audiences through highly engaging content, and our similar sensibilities around how to steadily build an enduring business, we are overjoyed to take on this next chapter together. Our three co-founders, Aleen Dreksler Samantha Sage and Jordana Abraham will continue to stay on at Betches and can’t wait to keep building the most powerful media group for the digital generation, alongside the lads at LBG! https://lnkd.in/eehs7_xA

A Note From The Betches

A Note From The Betches

https://betches.com

Penny Mairoudhiou

Helping brands achieve fame and impact through comms, PR and influencer marketing. Strategic storyteller and problem solver.

8mo

This is an incredible acquisition. Really smart move by LBG Media. I feel like Betches hasn’t had the exposure it really deserves, so looking forward to seeing how LBG Media uses it know how to leverage this fabulous brand.

Lauren Holliday

Jill of all trades. Master of more than one. | Journalist with a marketing mindset | Full-stack marketer

8mo

Amazing the empire you’ve built.

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Sarah Morrison

Marketing and Business Dev | Darden MBA | Creator

8mo

Congratulations Betches Media! I’ve been following your brand since 2012. So inspiring to see such great growth over the years. Kudos again!👏🏾

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Jonathan Burdon

Founder & CEO of BVIRAL, where videos go viral, creators rise, and publishers find trending clips.

8mo

Congrats, love this! LADbible is a great company. Betches has built an impressive business, this seems like a perfect match for both organizations.

Danielle Costello

I tell stories about brands, people, and places. For essays & humor, follow on Fb: Danielle Costello-Writer

8mo

Big acquisition—bigger team? I'd love to write for you!

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Simon Binns

Head of Content Development, GOV.UK.

8mo

Welcome to the faaaaaaaaamily.

Jake Strong-Jones

Head of Social Ops & Strategy | SCREENSHOT Media

8mo

Welcome Betches Media !

Conroy Bamford

Lead Video Editor @ LADbible Group

8mo

Welcome to the family! Look forward to working with you all! 🚀

Jolene Delisle

Founder, The Working Assembly, Forbes Next 1000, Adweek Creative 100, Inc's Female Founders 250, Investor, Advisor

8mo

Congrats Aleen Dreksler, Samantha Sage & Jordana! So inspired by what you’ve built and created. Excited for this next chapter for Betches.

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Talia Solomon

Fractional CMO, ex Pizza Hut, Amazon, Weight Watchers, NBC <> <>The focused and fast face-lift you didn't know your brand or business strategy needed

8mo

congrats!!

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