Founder, Consulting Growth Hour | I Help Consultants Add $100k-$500k in New Revenue in 12 Months or Less Without Burning Out | Former Management Consultant
Consultant, you meet a new potential client and have a good conversation. But they're not ready to buy yet. What do you do? Do you follow up like this? ❓ "Hey Bob, are you ready to move forward now?" ❓ "Just wanted to follow up to see where you're at.." ❓ "Hi, just bumping this up to the top of your inbox.." While following up like this once is okay, doing it multiple times devalues you and doesn't position you as an expert. It hurts your brand and pushes prospects away. ☠ So what do you do instead? To stay on potential clients' radar without being too salesy, consider these strategies: ⭐ Invite them to your events ⭐ Send them relevant research ⭐ Share useful tools or infographics ⭐ Offer content like articles or webinar replays ⭐ Invite them to a live session to tackle current challenges. ⭐ Introduce them to new resources: potential vendors, partners, employees. These approaches add value and build trust, keeping you connected until they're ready to buy. ✍ If you have additional strategies, share them in the comments. ♻ Repost if you found this useful - thanks!
Spot on! I’ve successfully used case studies/ success stories from other clients who faced similar challenges. It’s all about showing genuine interest in solving their problems. Thanks for sharing these insights!
I find that sharing relevant industry updates and inviting potential clients to webinars has been really effective for me. It keeps the conversation going and adds value without being pushy.
hehe - I used to follow up like that. Now, I never do it. I use the same method as you. Sooner or later one of those prospects will catch fire.
Yes, keep doing your work keeping them in the center without being to much salesy Faheem Moosa
I Run the Most Important Organization for B2B Sales Leaders in the World ✔ Host, Sales Game Changers Podcast ✔ “Women in Sales” Ally ✔ Author of “Insights for Sales Game Changers" 💚 Lyme Disease Expert and Advocate 👍
3wI invited a prospect to be on a panel I was leading at a local chamber of commerce. He accepted and was impressed. Became a client the next day.