GLAAD’s Post

GLAAD reposted this

View profile for Sarah Kate Ellis, graphic

President & Chief Executive Officer at GLAAD - Global media executive of iconic brands

It’s more important than ever for brands to renew their commitments to inclusion in advertising. Regarding LGBTQ+ people and allies, this is not only the right thing to do but also a driver of brand loyalty. Perhaps the simplest, most effective argument for depicting LGBTQ+ stories in advertising is that gay, bi, trans, nonbinary, and queer people are permanently woven into the fabric of society. Advertisers must speak to the whole culture, not just part of it, if they want to grow. Holding space for LGBTQ+ lives, on a global scale, is the best way to achieve that feat. Read more about what Adrienne Hayes and I had to say about LGBTQ advertising here ⤵ https://lnkd.in/geHfPcJb

Why advertising is a force for LGBTQ+ equity - Think with Google

Why advertising is a force for LGBTQ+ equity - Think with Google

thinkwithgoogle.com

Harshita Singh

IIM Kozhikode '26 | Wakefit | MNNIT, Allahabad '22

1w

Hey, We are a group of IIM Kozhikode students collecting and identifying the key issues faced by the LGBTQ+ Community. Requesting you to spare 2 minutes to fill out this survey. Also share this someone who you think might needs to fill this. https://forms.gle/8bi1GPYBPaaSdeqQ6 Thanks in advance!

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Joseph Taiano

Global Head of Marketing: Accenture Growth & Strategy | Performance Marketer | Brand Builder | Transformational Leader | Creative mindset with financial acumen

2w

Absolutely agree! Additionally, brands that authentically represent LGBTQ+ communities in their advertising often benefit from enhanced creativity and innovation. Diverse perspectives can lead to more compelling storytelling and unique campaigns that resonate with a broader audience. Inclusion in advertising can drive positive social change, fostering a more accepting and equitable society.

Massod Vadiee MD.PhD/admined

Physician-Scientist/Aging, Dementia&Parkinsonian Disorders/Clinical Biomedicine&Neurodiversity in Aging/HIV/AIDS, Emerging Pandemics Intelligence/Ageism Disruptor&Skeptic on AI-Driven Care

2w

Please consider looking into the traumatic assault incident by the University homophobic administration on the American HIV Physician-Scientist and LGBTQ2+ advocate that occurred in Poland! (admin)

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James Cox

Doing what I can to help others in the disabled, elderly, and LGBTQ communities

2w

Reposting for reach

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