Meta is looking for a Brand Strategy leader to work on the Corporate Marketing team. Brand Strategy is responsible for identifying the most important brand opportunities across Meta’s portfolio; embedding with product teams to understand roadmaps, and build enduring brand systems and tools that help teams make enduring decisions. For example, the team defines the company’s brand architecture strategy, develops positioning and naming models, and supports the development of identity systems, brand marketing campaigns and activations, as well as product experiences. The ideal person for this role knows how to energize and direct teams to solve complex problems. They have a strong background in developing cogent, creative and insights-driven brand strategies. They are excited about the technologies Meta creates and the potential of AI and the metaverse. They are a doer and simplifier with the unique ability to solve problems, collaborate and drive cross-org alignment on some of our most timely and high-priority brand initiatives. They are a highly skilled communicator with a proven ability to ask and answer difficult questions, form quick (but sound) perspectives, advise stakeholders and be a true partner to multi-disciplinary teams. They are a hybrid thinker: equal parts analytical acumen and creative fluency. Finally, they are able to look beyond individual brands and teams to optimize for our goals as a company (a portfolio of brands).