This paper presents the current pattern of cancer incidence in Brazil by analyzing the country's cancer epidemiological profile. The authors highlight the observed overlapping distribution of cancer incidence in Brazil in tumor sites normally associated with higher socioeconomic status (cancers of the breast, prostate, and colon/rectum, among others) and poverty (cervix, stomach, oral cavity, and penis). In addition to analyzing the demographic and social characteristics associated with current epidemiological distribution of cancer in Brazil, the authors present several of the most important environmental risk factors (smoking and exposure to radiation, pesticides, and other chemicals) and discuss their respective exposure levels in the Brazilian context. The article concludes with an evaluation of the principal challenges facing environmental cancer control programs in Brazil, particularly focusing on smoking and exposure to chemicals.