The thin ideal has been identified as playing a central role in female body dissatisfaction. However, research into idealization of thinness in young women tends to focus on quantitative measures that can mask the complexity of attitudes and experiences. This article describes a series of focus groups with 41 females aged 16-26 and explores the multifaceted relationship young women have with the thin ideal. Thematic qualitative analysis revealed differences between individuals in the construct of the thin ideal and explored the conflict and ambivalence experienced by young women who are confronted by these ideals on a daily basis.