In this work, we study the enhancement of Raman signals and photocatalytic activity of Ag/ZnO heterojunctions with an Ag content of 1 at.%, which were synthesized by photochemical deposition of Ag nanoparticles onto pre-synthesized ZnO nanorods. A strong interaction between Ag and ZnO nanocrystals were evidenced by XPS and UV-vis spectroscopy. The binding energy of Ag nanoparticles shifts toward lower energy compared to that of pure Ag nanoparticles, revealing that electrons transfer from Ag to the ZnO nanocrystals. The red shift of the plasmon absorption peak of Ag nanoparticles in Ag/ZnO heterojunctions further confirms the strong interaction between the two components. This strong interaction, arising from the coupling between Ag and ZnO nanocrystals, is responsible for the enhancement of Raman signals and photocatalytic activity of the Ag/ZnO heterojunctions.