Health education, the health promotion movement, and communication

J Biocommun. 1996;23(1):13-7.

Abstract

This paper explores the debate between health education and health promotion. It is argued that each is located in a different philosophical tradition, The Modern and The Post-Modern. The Health Promotion movement can unintentionally undermine the very basis of prevention. It is argued that a skills-based approach is required. Drawing on the work of Habermas, a model for the effective delivery of the public health education message is outlined.

MeSH terms

  • Adaptation, Psychological
  • Attitude to Health
  • Communication*
  • Health Behavior
  • Health Education* / methods
  • Health Education* / organization & administration
  • Health Policy
  • Health Promotion* / methods
  • Health Promotion* / organization & administration
  • Humans
  • Mass Media
  • Patient Education as Topic
  • Philosophy, Medical
  • Preventive Medicine
  • Self Care