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Encouraging Continuous Usage of Wearable Activity Trackers: The Interplay of Perceived Severity, Susceptibility and Social Media Influencers.
Int J Environ Res Public Health. 2024 Nov 22;21(12):1549. doi: 10.3390/ijerph21121549.
Int J Environ Res Public Health. 2024.
PMID: 39767391
Free PMC article.
Understanding covid-19 prevention behaviours: Implications for social and health marketers for the prevention of future pandemics.
Coffie IS, Ocloo EC, Tweneboah-Koduah EY, Mann V.
Coffie IS, et al.
Health Mark Q. 2024 Oct-Dec;41(4):351-374. doi: 10.1080/07359683.2024.2352187. Epub 2024 May 11.
Health Mark Q. 2024.
PMID: 38733260
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The moderating influence of celebrity endorsement on intention to engage in infection prevention behaviours.
Coffie IS, Tweneboah-Koduah EY, Ocloo EC, Mann V.
Coffie IS, et al.
Health Promot Int. 2023 Dec 1;38(6):daad150. doi: 10.1093/heapro/daad150.
Health Promot Int. 2023.
PMID: 37991402
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