Klick

Does boredom and unhappiness play a role in how consumers may view an ad? A recent study uncovered some interesting findings on an individuals mindset when doomscrolling. For me, it triggered thoughts on ad delivery and receptiveness. Thanks to MediaPost for including me in this piece.

“By establishing a significant positive association between glucose levels and fundamental frequency, our study provides compelling justification for more research on using voice to predict and monitor glucose levels,” said Jaycee Kaufman, lead author and scientist at Klick Labs. “Whereas current glucose monitoring methods are often invasive and inconvenient, voice-based glucose monitoring could be as easy as talking into a smartphone, which could change the game for the estimated 463 million people around the world living with Type 2 diabetes." Read more on Business Wire: https://bit.ly/3XmERE6

Voice as biomarker for blood glucose levels. An exciting new approach demonstrating a link between blood glucose levels and voice pitch -- opening the door to novel ways to screen for #diabetes, and non-invasive glucose monitoring for people living with type 2 diabetes. Published this week in Nature Scientific Reports by Yan Fossat et al from Klick Labs: "Linear effects of glucose levels on voice fundamental frequency in type 2 diabetes and individuals with normoglycemia" https://lnkd.in/gAmy9DuW Study participants were fitted with continuous glucose monitors (#CGMs) and recorded their voices multiple times daily for two weeks. The analysis revealed a linear relationship where an increase in CGM #glucose levels corresponded to an increase in the fundamental frequency in the voice. We're excited to have Yan Fossat on our faculty for NextMed Health 2024 as we explore the future of #diagnostics and new biomarkers for health and disease. Join us for #NextMedHealth this Dec 10-13th http://NextMed.Health/2024 #diagnostics #biomarkers #voice #CGM #glucosemonitoring #digitalhealth #endocrinology #bloodsugar #prediabetes

🌟 Elevate Your PSPs! Our latest how-to guide covers everything from data-driven strategies to stakeholder collaboration. Get started now! 👉 https://bit.ly/3TkjTDF

Are you attending the Corporate Learning & Development Institute in Florida? Hosted by International Performance Management Institute (IPMI), join Sue Easby and Ryan Decoste, ACC, Prosci®, HPI for an interactive and dynamic roundtable session where they explore how to design learning experiences that truly matter. Learn more here: https://lnkd.in/evPAC4HM #TheresSomethingDifferentHere

Reaching its full stride in international expansion last year, Klick president Ari Schaefer notes the company is delivering its single-P&L approach to business across 12 markets in its three main international regions: Europe, Latin America and Asia/Pacific. Read more about Klick’s rankings in this year’s Agency 100. https://brnw.ch/21wMbaY #MMMAgency100 #pharmamarketing #healthcareagencies #brandagency #advertisingagency #marcomms

With $5 billion spent on patient support, there are many untapped opportunities to harness the power of technology and data to improve the experience and outcomes of patient support programs (PSPs). Data can even connect results back to media drivers to provide insight into what’s working—and what’s not. https://lnkd.in/gBMkH5PB

Will you be in Philadelphia for Digital Pharma Series East? Connect with Klick!

PSPs are more than logistical tools—they are essential for understanding patient journeys.  Mining PSP data can reveal important insights from diagnosis through follow-up, leading to improved patient care and outcomes. Read more about Klick’s insights on PSPs on IDX: https://idx.klick.com/ #PatientSupportPrograms #MiningData #PatientCare

Imagine a future where monitoring your blood sugar is as easy as speaking into your smartphone. 📲🎤 Thanks to Klick Labs’ ongoing research, with its latest paper recently published in Scientific Reports, this is becoming a reality. 🌟 The groundbreaking study, conducted across 505 participants, has confirmed a link between blood glucose levels and voice pitch. As blood glucose levels rise, so does the fundamental frequency of the voice. This discovery could pave the way for non-invasive, voice-based glucose monitoring—transforming how we manage Type 2 diabetes for millions globally. 🌍 Driven by innovation and a commitment to improving lives, Klick Labs’ research represents a significant step toward making health management simpler and more accessible. Check out the press release, and stay tuned for more as we explore how the combination of voice technology and AI is pushing the boundaries of life sciences: https://bit.ly/3Xmn6Vs #DiabetesResearch #AIinHealthcare #Innovation #VoiceTech