Smart cities are much more than advertising opportunities, Germany's Kai-Marcus Thäsler will tell delegates at the World Out of Home Organization's forthcoming Europe Regional forum to be held in Milan from November 4th - 6th. #WOOMilan https://lnkd.in/e7qhYrwt
World Out of Home Organization
Werbedienstleistungen
The only global Out of Home Association, working to promote and improve the OOH industry on behalf of our members.
Info
The World Out of Home Organization is the only global Out of Home Association, working to promote and improve the OOH industry on behalf of our members. Board members include the major International companies – JCDecaux, Clear Channel and Global, as well as Ströer, Pikasso, and more recently OUTFRONT Media from the US, oOh!Media from Australia and Selvel One from India. Membership is open to all companies who operate in the OOH sector and as a non-profit Federation funds are reinvested in industry issues such as research and the annual international congress. The World Out of Home Organization is a member of EASA and ESOMAR in Europe as well as a founding member of ICAS and also actively works to help the membership with legislation issues within their own countries as well. It also aims to lobby for Out of Home advertising with authorities, international organizations, opinion formers and other elements of the communication media. More information is available at www.worldooh.org
- Website
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http://www.worldooh.org
Externer Link zu World Out of Home Organization
- Branche
- Werbedienstleistungen
- Größe
- 2–10 Beschäftigte
- Kunst
- Nonprofit
- Gegründet
- 1959
- Spezialgebiete
- Promotion of Out of Home Advertising industry, Annual OOH Congress
Beschäftigte von World Out of Home Organization
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Mark Flys
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Charles Parry-Okeden
Chair - CEO - Director - Entrepreneur
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Anna Maria Pisano
Ceo and Executive Director, Global Studio
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Richard Saturley
Marketing Consultancy, Project and Interim Management at World Out of Home Organization (Worldwide Association of OOH advertising companies), Ascot…
Aktualisierungen
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With investors demanding to see good sustainability records and boardrooms looking more closely at media supply chains, businesses need to keep ESG top of the agenda. https://lnkd.in/eXFBqZFT
ESG has become a key differentiator for the investment community
https://uk.themedialeader.com
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The OOH Advertising Convention (OAC) 2024, held in Bengaluru on July 26th -27th, witnessed a unique and important development whereby over 500 delegates attending the convention stood in unison to take the Green Pledge that was administered by noted film actor Manoj Joshi, who was there to deliver an inspirational address on the opening day: https://lnkd.in/eGqDv2Ye
Indian OOH takes the pledge to pursue sustainable business practices
https://www.media4growth.com
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Creative consultant Dino Burbidge will explore Out of Home creative at the World Out of Home Organization Europe Forum in Milan from November 4th - 6th. https://lnkd.in/ee6_a9x5
Burbidge-to-explore-effective-creative
worldooh.org
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World Out of Home Organization hat dies direkt geteilt
oOh!media has used its oOh! Outfront ’25 event to announce a major strategic expansion of its retail media division, broadening the focus to incorporate sales representation of retailers’ assets across stores, websites, apps, and off-platform channels such as Meta, Google and oOh!media.
oOh!media Announces Strategic Retail Media Expansion At Outfronts
https://www.bandt.com.au
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Moving Hearts, the ESG initiative of Moving Walls, a global ad tech provider of enterprise software for the Out of Home industry, has announced its upcoming event, "Media for a Better World: A Roadmap Towards Sustainable OOH Media." https://lnkd.in/eCEunsS3
Preparing OOH for a sustainable future
https://www.media4growth.com
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Registration is now open for the World Out of Home Organization Europe Forum in Milan from November 4th - 6th: https://lnkd.in/eVa5ntGQ
Register-WOO-Europe-Regional-Forum-Milan
worldooh.org
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World Out of Home Organization hat dies direkt geteilt
Montreal-based NEO OOH – has reached a deal to be acquired by the #OOH division of Quebecor Media Inc. NEO has more than 3,000 ad faces at more than 600 sites in 250 communities across nine Canadian provinces. When the deal closes, Quebecor OOH’s footprint will be more than 17,000 ad faces across Canada.
Quebecor Acquires One Of Canada’s Longest-Running DOOH Networks, NEO-OOH
https://www.sixteen-nine.net
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Digital out of home (DOOH) is undergoing a transformative shift, redirecting its focus towards greener alternatives to mitigate its ecological footprint. https://lnkd.in/eh5VeXBi
A global imperative: Sustainability in DOOH
hivestack.com
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World Out of Home Organization hat dies direkt geteilt
The World Out of Home Organization is proud to support the UN International Peace Day on September 21st - "Essays for Peace", a powerful global initiative uniting the world through a simple yet evocative symbol: a lit candle.
Light Up the World for Peace on International Peace Day
worldooh.org