Diesel store

This is DIESEL's flagship store in their home base of Italy. The design concept of

SDD35_02:Diesel Autumn Winter 2022 Shanghai Pop-Up Store, TX Huaihai Mall.Fashion Blown Up

This is DIESEL's flagship store in their home base of Italy. The design concept of

Diesel on Instagram: "Seeing Red. Diesel unveils the Red Takeover, an immersive concept space devoted to the energy and power of Diesel’s iconic shade of red. Adjacent to the Diesel flagship in San Babila, Milan, open Nov. 23 - Jan. 6 and features a limited-edition capsule collection of denim, ready-to-wear and accessories exclusively available in the store. #ForSuccessfulLiving"

» DIESEL store

Come roam the aisles of the Diesel’s Superstore. MEGA CREATIVE lent a helping hand sourcing and labelling their collection of wears. Each shelf is stocked with 100% recycled Diesel-branded goods. Every label and box is put on by hand and delivered ready for this alluring install.

Retail store design - Furniture - Visual Merchandising - Branding - Materials - Lighting - ECO

SDD24/13_02: Discover Diesel's electrifying essence at the brand's limited time pop-up store space in Shenzhen.Embodying the distinctive rebellious spirit synonymous with the iconic brand, the store delivers an immersive experience, captivating passers by with the bright red hues that characterise Diesel's signature aesthetic. Pictures courtesy of Shenzhen One_Avenue Bonjour Center and ShenZhenLOOK.

DIESEL opens the first of a range of boutiques dedicated to its 1DR bag in Milan.