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'''Røde Microphones''' ([[Help:IPA/English|/ˈroʊd/]]; stylized '''RØDE''') is an Australian-based audio technology company specializing in the design and manufacture of [[microphones]], [[headphones]], [[Audio interface|audio interfaces]], and audio software. The company's product range focuses on applications such as [[music recording]], location sound recordings, [[Broadcasting|broadcast]] and [[Podcast|podcasting]], [[filmmaking]], and [[content creation]], for the consumer, producer, and professional markets.<ref>{{Cite web|last=Koziol|first=Michael|date=2014-10-14|title=RODE microphones: the world hears them now|url=https://www.smh.com.au/business/rode-microphones-the-world-hears-them-now-20141014-115vah.html|access-date=2021-07-29|website=The Sydney Morning Herald|language=en}}</ref>
RØDE serves as the flagship brand of the Freedman Group, which was established in 1967 as Freedman Electronics. Over the years, the Freedman Group has expanded through the acquisition of several audio companies, including SoundField, [[Aphex Systems|APHEX]], Event Electronics, and [[Mackie]]. The company is headquartered in [[Sydney|Sydney, Australia]], and maintains a global presence with offices in key regions, including the [[United States]] and [[China]]. RØDE exports its products to 119 countries worldwide.<ref>{{Cite web|title=RØDE Microphones - About us|url=https://rode.com/en/about/about-rode/|access-date=2021-07-29|website=RØDE Microphones|language=en}}</ref>
==History==
===Freedman Electronics===
Freedman Electronics was founded in 1967 by the husband-and-wife team of Henry and Astrid Freedman.<ref>{{Cite web|date=2016-02-02|title=Putting it all on the line|url=https://business.nab.com.au/putting-it-all-on-the-line-15008/|access-date=2020-12-01|website=Business Research and Insights|language=en-AU}}</ref> Originally hailing from [[London]], Henry Freedman moved to [[Stockholm]], where he and his wife started a family. While working as a chief engineer for a telecommunications company, Freedman provided after-hours servicing and modifications for a local agent representing the German pro-audio manufacturer [[Dynacord]].<ref name ="Meet your Maker – Rode Microphones">{{Citation
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| date = March 2011}}</ref> Eventually, he was granted the distribution rights in Australia to sell the brand, which led to them emigrating to Australia in 1966 with their family, which included their son, Peter.
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Establishing a shop in the suburb of [[Ashfield, New South Wales|Ashfield]] near Sydney, Freedman Electronics became one of the earliest companies in the city to design, manufacture, install, and service audio products, such as loudspeakers, amplifiers, and microphones.<ref name="Peter Freedman, Founder & CEO of Røde Microphones">{{cite podcast
| url = http://themodernvocalistworld.com/2009/10/27/peter-freedman_founder-ceo-of-rode-microphones/
| title = Peter Freedman AM, Founder & CEO of Røde Microphones
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=== Studio microphone range expansion ===
In the late 1990s and early 2000s, RØDE experienced rapid expansion and introduced a range of studio condenser microphones, including the Classic, NTV, NT3, NT4, NT5, and Broadcaster. They also released a redesigned version of the NT1 during this period
=== On-camera microphone ===
[[File:Rode VideoMic Pro.jpg|thumb|alt=Rode VideoMic Pro]]
In 2004, RØDE introduced the world's first compact on-camera microphone, the VideoMic, to its product lineup. This innovation gained popularity among [[Independent film|indie filmmakers]] and the emerging [[Vlog|vlogging]] and [[YouTube]] filmmaker communities. Subsequently, the company expanded its VideoMic series in the late 2000s and 2010s, introducing models such as the VideoMic Pro, VideoMicro, and VideoMic NTG, along with stereo variants like the Stereo VideoMic Pro and Stereo VideoMic X, which received the [[Red Dot|Red Dot Design Award]] in 2014
In 2019, RØDE achieved further success in the on-camera microphone market with the launch of the Wireless GO compact wireless microphone system. Building upon technology initially introduced in the mid-2000s with the RØDELink range of [[Wireless microphone|wireless microphones]], the Wireless GO
=== Podcasting ===
In 2007, in response to the
In 2018, RØDE unveiled the RØDECaster Pro, an 'integrated podcast production studio.' This versatile system incorporates several components commonly found in professional broadcast studios, including a mixer with microphone inputs and headphone outputs, sound pads, and channels designed for seamless integration with remote callers.<ref>{{Cite web|title=Rode RodeCaster Pro v2|url=https://www.soundonsound.com/reviews/rode-rodecaster-pro-v2|access-date=2021-07-30|website=www.soundonsound.com}}</ref>
=== Headphones ===
RØDE entered the headphone market in early 2022 with the release of the NTH-100.<ref>{{Cite web |last=Microphones |first=RØDE |title=NTH-100 {{!}} Professional Over-Ear Headphones {{!}} RØDE |url=https://rode.com/en/headphones/over-ear/nth-100 |access-date=2023-09-04 |website=rode.com |language=en}}</ref> It received mostly positive reviews from both professionals and [[audiophile]]s, but some reviewers preferred more "correct" sounding headphones.<ref>{{Cite web |last=Park |first=Andrew |date=2022-04-22 |title=RODE NTH-100 Review and Measurements |url=https://headphones.com/blogs/reviews/rode-nth-100-impressions |access-date=2024-05-28 |website=Headphones.com |language=en}}</ref>
== Acquisitions and partnerships ==
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===Offices===
RØDE is headquartered in [[Silverwater, New South Wales|Silverwater]], Sydney, Australia, where it operates a 110,000-square-foot manufacturing facility.
{{cite web|title=The RODE Microphones Story|url=https://www.rodemic.com/rodestory|publisher=RODE Microphones|accessdate=5 April 2013}}
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RØDE's primary manufacturing facility is situated at the company's headquarters in Silverwater, Sydney. It comprises three warehouses spanning over 110,000 [[Square foot|square feet]] and houses machinery valued at over $100 million. Additional production and logistics operations are located in Pemulwuy, Sydney, as well as in the [[United States|US]], [[Europe]], and [[Asia]].<ref>{{Cite web|title=RØDE Microphones - About us|url=http://www.rode.com/|access-date=2021-07-30|website=RØDE Microphones|language=en}}</ref>
The company has received numerous accolades for its manufacturing and innovation, including the Australian Export Awards in 1999 and 2013
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In 2008, RØDE launched a series of educational videos on [[YouTube]] called 'RØDE University' that demonstrated how to achieve the best results using its microphones to record music performances. It was one of the earliest series of its kind from an audio technology brand. A second series was released in 2010, this time focusing on audio techniques and theory for broadcast, film and TV. It starred professional sound designer and author Ric Viers. These videos were also released on DVD.<ref>{{Cite web|title=RØDE University - YouTube|url=https://www.youtube.com/playlist?list=PL36AE40462511F037|access-date=2021-07-30|website=www.youtube.com}}</ref>
In 2011, RØDE launched the ‘Interview with a Legend’ series, which featured filmed interviews with key figures in the audio industry, including [[Les Paul]], [[Al Schmitt]] and [[Alan Parsons]]. These videos were published on an online video portal called RØDE TV.<ref>{{Cite web|title=RØDE TV Goes On Air {{!}} Audio|url=http://www.content-technology.com/audio/?p=77|access-date=2021-07-30|language=en-US}}</ref><ref>{{Cite web |title=Ric Viers |url=https://www.ricviers.com/ |access-date=2024-07-13 |website=test |language=en}}</ref>
RØDE
In 2014, RØDE launched the My RØDE Reel short film competition, which invites filmmakers to submit a film to win prizes, including audio equipment, funds, and scholarships. They have partnered with brands including [[Adobe Inc.|Adobe]], [[Panasonic]], and [[Blackmagic Design]]. In 2020, the company made headlines when it awarded US$1 million to the winners of My RØDE Reel.<ref>{{Cite web|date=2020-07-29|title=My RØDE Reel Is Back! Enter The World's Largest Short Film Competition For a Chance To Win $1 Million In Cash|url=http://www.rode.com/blog/all/My-RODE-Reel-Back-Enter-Worlds-Largest-Short-Film-Competition-For-Chance-To-Win-1-Million-In-Cash|access-date=2021-07-30|website=RØDE Microphones|language=en}}</ref>
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==Products==
RØDE manufactures products across several audio categories,<ref>{{Cite web|first=Jennifer|last=Sexton|date=2015-08-27|title=The Aussie business beating China at its own game|url=https://www.dailytelegraph.com.au/business/sound-business-principals-let-rode-microphones-make-a-noise-in-china/news-story/98da2d1d2d2f2e73cb59bc7de10d955b|access-date=2021-07-30|website=dailytelegraph|language=en}}</ref> including but not limited to studio recording microphones, filmmaking microphones, professional headphones and podcasting equipment.
=== Studio condenser microphones ===
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RØDE developed the first compact on-camera shotgun microphone,{{cn|date=October 2021}} the VideoMic, in 2004. This was followed by the Stereo VideoMic in 2008 and VideoMic Pro in 2010. Originally intended for use with [[Camcorder|camcorders]] and other home movie devices, the VideoMic range became increasingly popular in the late 2000s with the introduction of consumer [[Digital single-lens reflex camera|DSLR cameras]] that could record high-resolution video, such as the [[Canon EOS 5D Mark II|Canon 5D Mark II]], and the growing indie filmmaker and vlogging market.<ref name=":1" />
The RØDE VideoMic range has since become
=== Headphones and headsets ===
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