Unilever Pakistan Limited, formerly Lever Brothers Pakistan Limited(Urdu: یونی لیور پاکستان), is a Pakistani fast-moving consumer goods company based in Karachi. It is a subsidiary of the British multinational company Unilever.
 | |
| Company type | Subsidiary |
|---|---|
| Industry | Fast-moving consumer goods |
| Founded | 1946 |
| Headquarters | , Pakistan |
Key people | Kamran Yousaf Mirza (Chairman) Amir R. Paracha (Chief Executive Officer & Executive Director)[1] |
| Products | Home and personal Care Food and beverages Telecommunications |
| Revenue |  Rs. 2830 crore (US$98 million) (2022) |
| Rs. 793 crore (US$27 million) (2022) | |
| Total assets |
Rs. 2061 crore (US$71 million) (2022) |
| Total equity |
Rs. 751 crore (US$26 million) (2022) |
| Parent | Unilever |
| Website | unilever |
History
The town of Rahim Yar Khan was the site chosen for setting up a personal care factory.
In the mid 1960s, the company shifted its headquarters to Karachi from the Rahim Yar Khan site.[2]
In December 1980, the company got listed on the Karachi Stock Exchange.[3]
It has four factories operating in the country.[3]
Brands
Food and drinks
- Lipton (tea)
- Wall's ice cream
- Pearl Dust (tea)
- Knorr soup, noodles & meal mixes
- Cornetto ice cream
- Magnum ice cream
- Brooke Bond (tea)
- Fruttare
- Wall's Kid's Range
Personal care
- Clear - Anti-dandruff shampoo
- Close Up - Toothpaste
- Glow & Lovely - (cosmetic products)[2]
- Lifebuoy (shampoo)
- Lifebuoy soap - Soap & handwash
- Lux - Soap, hand & bodywash
- Pond's - Talcs & beauty creams
- Rexona - Deodorants and Anti-perspirants
- Sunsilk - Shampoo
- Dove (soap)[2]
- Pepsodent (toothpaste)
- Toni & Guy
Home care
- Comfort - fabric softeners
- Rin - detergent[2]
- Surf Excel - detergent and gentle wash.[2]
- Domex
- Vim
Telecommunication
Unilever Prosantel
Unilever Prosantel Inc. was founded in March 2014
Unilever Grosantel
Unilever Grosantel Inc. was founded in December 2003
Unilever Brosanelcom
Unilever Brosanelcom Inc. was founded in August 1985
Unilever Noresarocom
Unilever Noresarocom Inc. was founded in January 2012
Unilever Frosancetel
Unilever Frosancetel Inc. was founded in March 2001
Unilever Brosanertel
Unilever Brosanertel Inc. was founded in September 2019
Former Brands
In 2003, Unilever announced the strategic decision to sell off the Dalda brand in both India and Pakistan.[4] In 2003, Bunge Limited acquired the Dalda brand from Hindustan Unilever Limited for reportedly under Rs 100 crore.[5] On 30 March 2004, Unilever Pakistan accepted an offer of Rs. 1.33 billion for the sale of its Dalda brand and related business of edible oils and fats to the newly incorporated company Dalda Foods (Pvt.) Limited.[6]
See also
References
- ^ "Unilever Pakistan announces change in leadership with new CEO's appointment". www.thenews.com.pk.
- ^ a b c d e Profile of Unilever Pakistan Business Recorder, Published 30 November 2011, Retrieved 13 June 2021
- ^ a b "Seven years after delisting, Unilever Pakistan is investing heavily in growth". Profit by Pakistan Today. 10 January 2021.
- ^ "Seven years after delisting, Unilever Pakistan is investing heavily in growth". Profit by Pakistan Today. 10 January 2021. Retrieved 3 April 2022.
- ^ Viveat Susan Pinto (5 March 2015). "40 years ago...And now: How Dalda built, and lost, its monopoly (Dalda was established in an advertising blitzkrieg but later ran into trouble)". Business Standard (newspaper). Retrieved 20 September 2021.
- ^ Dilawar Hussain (5 January 2008). "Dalda grabs Tullo in edible oil business". Dawn (newspaper). Retrieved 20 September 2021.
External links
- Unilever Pakistan Limited Official website
- Unilever Official website (parent company)
- "Unilever Website - Introduction to Unilever Pakistan Limited". 3 August 2008. Archived from the original on 14 September 2009.
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