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{{Short description|Danish hearing aid manufacturer}}
{{Refimprove|date=December 2006}}{{Infobox company
{{Use dmy dates|date=October 2021}}
{{Infobox company
| name = Oticon
| name = Oticon
| logo = Oticon logo ny 0.jpg
| founded = 1904
| founded = 1904
| founder = Hans Demant
| founder = Hans Demant
Line 7: Line 10:
| products = [[Hearing aids]]
| products = [[Hearing aids]]
| num_employees = 3000+
| num_employees = 3000+
| parent = William Demant Holding Group
| parent = [[William Demant]] Holding Group
| slogan = People first
}}
}}


'''Oticon''' is the world's second largest [[hearing aid]] manufacturer. It is situated in [[Denmark]] outside the capital [[Copenhagen]]. It was founded in 1904 by Hans Demant, whose wife was [[hearing impairment|hearing impaired]]. Oticon is particularly well known worldwide for their innovative [[management]] style known as "Spaghetti Organization"<ref>{{cite web |url=http://www.icmrindia.org/casestudies/catalogue/Business%20Strategy/BSTR318.htm |title=Oticon A/S: Spaghetti Organization and Beyond |author= |date= |work= |publisher=IBS Center for Management Research |accessdate=12 September 2012}}</ref><ref>{{cite web |url=http://hbr.org/product/revolution-at-oticon-a-s-the-spaghetti-organizatio/an/IMD083-PDF-ENG |title=Case Study: Revolution at Oticon A/S: The Spaghetti Organization (Condensed) |author= |date= |work= |publisher=Harvard Business Review |accessdate=10 September 2012}}</ref> introduced by Mr. [[Lars Kolind]]<ref>{{cite book |last1=Peters |first1=Tom |title=Liberation Management |location=United States |publisher=Ballantine Books |date=January 1994 |pages=880 |isbn=0-4499-0888-7}}</ref><ref>{{cite web |url=http://www.businessweek.com/stories/2007-08-06/denmarks-masters-of-e-mail-marketingbusinessweek-business-news-stock-market-and-financial-advice |title=Denmark's Masters of E-Mail Marketing |author=Ewing, Jack |date=6 August 2007 |work= |publisher=Bloomberg Businessweek |accessdate=12 September 2012}}</ref><ref>{{cite book |last1=Poulsen |first1=Per Thygesen |title=Tænk det utænkelige: Revolutionen i Oticon |location=Denmark |publisher=Schultz Erhvervsbøger |year=1993 | pages=174 |month= |isbn=8-7569-7920-7}}</ref> under his leadership between 1988–1998.<ref>{{cite book |url=https://books.google.com/books/about/T%C3%A6nk_det_ut%C3%A6nkelige.html?id=MOwZygAACAAJ&redir_esc=y |title = Tænk det utænkelige: Revolutionen i Oticon |author= |date= |work= |publisher=Google Books |accessdate=12 September 2012}}</ref><ref>{{cite web |url=http://kolindkuren.dk/2008/07/23/t%C3%A6nk-det-ut%C3%A6nkelige/ |title=Think the Unthinkable (in Danish: Tænk det utænkelige!) |author= |date= |work= |publisher=Kolind Kuren |accessdate=12 September 2012}}</ref><ref>{{cite book |last1=Morsing |first1=Mette |last2=Eiberg |first2=Kristian |title=Managing the Unmanageable for a Decade |location=Denmark |publisher=Oticon A/S |year=1998 |pages=244 |month= |isbn=}}</ref> The company is a [[subsidiary]] of the [[William Demant|William Demant Holding Group]].
'''Oticon''' is a [[hearing aid]] manufacturer based in [[Copenhagen]], Denmark. The company is a subsidiary of the [[William Demant|Demant Group]]. It was founded in 1904 by Hans Demant, whose wife was [[hearing impairment|hearing impaired]]. The company claims to be the world's second-largest manufacturer of [[Hearing aid|hearing aids]], and uses a [[management style]] known as "spaghetti organization"<ref>{{Cite web |title=Oticon A/S: Spaghetti Organization and Beyond |url=http://www.icmrindia.org/casestudies/catalogue/Business%20Strategy/BSTR318.htm |access-date=12 September 2012 |publisher=IBS Center for Management Research}}</ref><ref>{{Cite web |title=Case Study: Revolution at Oticon A/S: The Spaghetti Organization (Condensed) |url=http://hbr.org/product/revolution-at-oticon-a-s-the-spaghetti-organizatio/an/IMD083-PDF-ENG |access-date=10 September 2012 |publisher=Harvard Business Review}}</ref> introduced by [[Lars Kolind]]<ref>{{Cite book |last=Peters |first=Tom |url=https://archive.org/details/liberationmanage00pete/page/880 |title=Liberation Management |date=January 1994 |publisher=Ballantine Books |isbn=0-449-90888-7 |location=United States |page=[https://archive.org/details/liberationmanage00pete/page/880 880] |url-access=registration}}</ref><ref>{{Cite web |last=Ewing, Jack |date=6 August 2007 |title=Denmark's Masters of E-Mail Marketing |url=http://www.businessweek.com/stories/2007-08-06/denmarks-masters-of-e-mail-marketingbusinessweek-business-news-stock-market-and-financial-advice |archive-url=https://web.archive.org/web/20120709221600/http://www.businessweek.com/stories/2007-08-06/denmarks-masters-of-e-mail-marketingbusinessweek-business-news-stock-market-and-financial-advice |url-status=dead |archive-date=9 July 2012 |access-date=12 September 2012 |publisher=Bloomberg Businessweek}}</ref><ref>{{Cite book |last=Poulsen |first=Per Thygesen |title=Tænk det utænkelige: Revolutionen i Oticon |publisher=Schultz Erhvervsbøger |year=1993 |isbn=87-569-7920-7 |location=Denmark |page=174}}</ref> under his leadership between 1988 and 1998.<ref>{{Cite book |url=https://books.google.com/books?id=MOwZygAACAAJ |title=Tænk det utænkelige: Revolutionen i Oticon |year=1993 |isbn=9788756979207 |access-date=12 September 2012}}</ref><ref>{{Cite web |title=Think the Unthinkable (in Danish: Tænk det utænkelige!) |url=http://kolindkuren.dk/2008/07/23/t%C3%A6nk-det-ut%C3%A6nkelige/ |access-date=12 September 2012 |publisher=Kolind Kuren}}</ref><ref>{{Cite book |last=Morsing |first=Mette |title=Managing the Unmanageable for a Decade |last2=Eiberg |first2=Kristian |publisher=Oticon A/S |year=1998 |location=Denmark |page=244}}</ref>


Oticon has branches in various countries, such as their production plant in [[Poland]], and has more than 3,000 employees worldwide.<ref name="Oticon Employees">{{cite web|url=http://www.hiddenhearing.co.uk/hearing-aids/oticon-hearing-aids/ | title=Oticon Hearing Aids |publisher=[[Hidden Hearing]] |accessdate=2014-05-06}}</ref>
Oticon has branches in several countries, including a production plant in [[Poland]], with more than 3,000 employees worldwide.<ref name="Oticon Employees">{{Cite web |title=Oticon Hearing Aids |url=https://www.apexhearing.co.uk/hearing-aids/ |access-date=6 May 2014 |publisher=Apex Hearing}}</ref>
[[File:Intra aural hearing aid Wellcome L0065955.jpg|thumb|upright|Oticon hearing aid]]


== Oticon Medical ==
In 2016 Oticon launched a revolutionary new advancement in hearing aid technology, the world's first internet connected hearing aid called the Oticon Opn™, characterizing it as a paradigm shift in hearing aids that combines breakthrough technologies proven to enable people with hearing loss to experience less listening effort and enjoy better speech understanding.
Oticon Medical is a sister company of Oticon, both being subsidiaries of the Demant Group.<ref>{{Cite web |title=Oticon Medical – A company founded on care |url=https://earcommunity.org/oticon-medical-a-company-founded-on-care/658378/ |access-date=2022-03-24 |website=earcommunity.org}}</ref> Whereas Oticon specialises in hearing aids, Oticon Medical specialises in hearing implants and released its first products in 2009.<ref>{{Cite web |title=Our history |url=https://www.demant.com/about/our-history |access-date=2022-03-24 |website=www.demant.com |language=en}}</ref> The company's Ponto bone conduction implant is now in its fifth generation.<ref>{{Cite web |title=Oticon Medical bone-anchored hearing devices |url=https://www.healthyhearing.com/oticon-medical-hearing-implants |access-date=2022-03-24 |website=Healthy Hearing |language=en-US}}</ref>


In 2013, Oticon Medical acquired [[Demant|Neurelec]], a French producer of cochlear implants.<ref>{{Cite web |last=Apr 2 |last2=Ear |first2=2013 {{!}} Behind the |last3=Implants |first3=Cochlear |last4=News {{!}} 0 {{!}} |first4=Industry |date=2013-04-02 |title=William Demant Acquires Neurelec, a French Manufacturer of Cochlear Implants |url=https://hearingreview.com/hearing-products/implants-bone-conduction/cochlear-implants/william-demant-acquires-neurelec-a-french-manufacturer-of-cochlear-implants |access-date=2022-03-24 |website=The Hearing Review |language=en-US}}</ref> Using the acquired technology, the company developed its own Neuro cochlear implant system, which received FDA approval in 2021.<ref>{{Cite web |date=2021-06-24 |title=FDA approves Oticon Medical's Neuro cochlear implant system |url=https://www.massdevice.com/fda-approves-oticon-medicals-neuro-cochlear-implant-system/ |access-date=2022-03-24 |website=MassDevice |language=en-US}}</ref>
Powered by the Velox™ platform, the newest BrainHearing™ solution from Oticon employs an “open sound” approach to manage multiple speech and noise sources, even in complex listening situations. The company says the new OpenSound Navigator™ scans the environment 100 times per second to analyze and balance every sound individually. Environmental sounds are said to be accessible, but not disturbing.
<ref>http://www.hearingreview.com/2016/04/oticons-new-hearing-aid-takes-open-sound-approach/</ref>


In April 2022, Demant announced it had agreed to sell Oticon Medical to Australian company [[Cochlear Limited]] for DKK850 million and would exit the hearing implant business.<ref>{{Cite web |last=Ogg |first=Matt |date=2022-04-27 |title=Cochlear to acquire loss-making Oticon Medical for $170 million |url=https://www.businessnewsaustralia.com/articles/cochlear-to-acquire-loss-making-oticon-medical-for--170-million.html |access-date=2022-05-06 |website=Business News Australia}}</ref>
== Product Lines ==
* Opn
* Alta2
* Nera2
* Ria2
* Dynamo
* Sensei


== References ==
=== Mature product line ===
{{Reflist}}

{{Columns-list|2|* Safari
* Dual
* Acto
* Hit
* Amigo
* Chili
* Intiga
* Ino
* Epoq
* Vigo
* Delta
* Lexis
* Syncro
* Tego
* Atlas
* Swift
* Go
* Go pro
* Gaia
* Safran
* Sumo
* Sumo DM}}

== See also ==
{{portal|Companies}}
* [[William Demant]]


==External links==
==External links==
{{Portal|Companies}}
* [http://www.oticon.com/ Oticon's official website]
* [http://www.oticonnhs.co.uk Oticon's official UK site for NHS (Oticon NHS)], which includes information and training resources for NHS hearing care professionals and the general public
* [http://www.oticon.global/ Oticon's official website]
* [https://web.archive.org/web/20110810175821/http://www.oticonnhs.co.uk/ Oticon's official UK site for NHS (Oticon NHS)], which includes information and training resources for NHS hearing care professionals and the general public
* [http://www.oticon.com/about/our-group/history/founded-on-care.aspx The history of Oticon]

== References ==
{{Reflist|26em}}


{{Authority control}}


[[Category:Hearing aid manufacturers]]
[[Category:Hearing aid manufacturers]]
[[Category:Electronics companies of Denmark]]
[[Category:Electronics companies of Denmark]]
[[Category:Manufacturing companies of Denmark]]
[[Category:Medical technology companies of Denmark]]
[[Category:Manufacturing companies established in 1904]]
[[Category:Manufacturing companies established in 1904]]
[[Category:1904 establishments in Denmark]]
[[Category:Danish companies established in 1904]]
[[Category:Danish brands]]
[[Category:Danish brands]]

{{-}}
{{Denmark-company-stub}}

Revision as of 03:11, 27 October 2023

Oticon
Gegründet1904
GründerHans Demant
Hauptsitz
Smørum, Egedal
,
Dänemark
ProdukteHearing aids
Number of employees
3000+
ParentWilliam Demant Holding Group

Oticon is a hearing aid manufacturer based in Copenhagen, Denmark. The company is a subsidiary of the Demant Group. It was founded in 1904 by Hans Demant, whose wife was hearing impaired. The company claims to be the world's second-largest manufacturer of hearing aids, and uses a management style known as "spaghetti organization"[1][2] introduced by Lars Kolind[3][4][5] under his leadership between 1988 and 1998.[6][7][8]

Oticon has branches in several countries, including a production plant in Poland, with more than 3,000 employees worldwide.[9]

Oticon hearing aid

Oticon Medical

Oticon Medical is a sister company of Oticon, both being subsidiaries of the Demant Group.[10] Whereas Oticon specialises in hearing aids, Oticon Medical specialises in hearing implants and released its first products in 2009.[11] The company's Ponto bone conduction implant is now in its fifth generation.[12]

In 2013, Oticon Medical acquired Neurelec, a French producer of cochlear implants.[13] Using the acquired technology, the company developed its own Neuro cochlear implant system, which received FDA approval in 2021.[14]

In April 2022, Demant announced it had agreed to sell Oticon Medical to Australian company Cochlear Limited for DKK850 million and would exit the hearing implant business.[15]

References

  1. ^ "Oticon A/S: Spaghetti Organization and Beyond". IBS Center for Management Research. Retrieved 12 September 2012.
  2. ^ "Case Study: Revolution at Oticon A/S: The Spaghetti Organization (Condensed)". Harvard Business Review. Retrieved 10 September 2012.
  3. ^ Peters, Tom (January 1994). Liberation Management. United States: Ballantine Books. p. 880. ISBN 0-449-90888-7.
  4. ^ Ewing, Jack (6 August 2007). "Denmark's Masters of E-Mail Marketing". Bloomberg Businessweek. Archived from the original on 9 July 2012. Retrieved 12 September 2012.
  5. ^ Poulsen, Per Thygesen (1993). Tænk det utænkelige: Revolutionen i Oticon. Denmark: Schultz Erhvervsbøger. p. 174. ISBN 87-569-7920-7.
  6. ^ Tænk det utænkelige: Revolutionen i Oticon. 1993. ISBN 9788756979207. Retrieved 12 September 2012.
  7. ^ "Think the Unthinkable (in Danish: Tænk det utænkelige!)". Kolind Kuren. Retrieved 12 September 2012.
  8. ^ Morsing, Mette; Eiberg, Kristian (1998). Managing the Unmanageable for a Decade. Denmark: Oticon A/S. p. 244.
  9. ^ "Oticon Hearing Aids". Apex Hearing. Retrieved 6 May 2014.
  10. ^ "Oticon Medical – A company founded on care". earcommunity.org. Retrieved 24 March 2022.
  11. ^ "Our history". www.demant.com. Retrieved 24 March 2022.
  12. ^ "Oticon Medical bone-anchored hearing devices". Healthy Hearing. Retrieved 24 March 2022.
  13. ^ Apr 2; Ear, 2013 | Behind the; Implants, Cochlear; News | 0 |, Industry (2 April 2013). "William Demant Acquires Neurelec, a French Manufacturer of Cochlear Implants". The Hearing Review. Retrieved 24 March 2022.{{cite web}}: CS1 maint: numeric names: authors list (link)
  14. ^ "FDA approves Oticon Medical's Neuro cochlear implant system". MassDevice. 24 June 2021. Retrieved 24 March 2022.
  15. ^ Ogg, Matt (27 April 2022). "Cochlear to acquire loss-making Oticon Medical for $170 million". Business News Australia. Retrieved 6 May 2022.