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A pack of Maynards Wine Gums

Maynards was a British confectionery manufacturer best known for manufacturing wine gums. It was acquired by Cadbury in the 1990s, which in turn was acquired by Mondelez International (originally Kraft Foods) in 2010. In 2016, the brand was joined with Bassett's to create Maynards Bassetts.

History

The grandfather of engineer Kenneth Maynard Wood (co-founder of kitchen appliance company Kenwood Ltd)^[1] Charles Riley Maynard and his brother Tom, started manufacturing sweets in their kitchen in 1880. Next door, Charles's wife, Sarah Ann, ran a sweet shop selling their products to the Stamford Hill area of Hackney, London.

In 1896 the brothers formed the Maynards sweet company. Ten years later, in 1906, the company set-up a new factory on Vale Road, Harringay. The new factory site, below an embankment of the New River, had clean Hertfordshire spring water to be used in production, whilst proximity of the Lee Navigation and numerous railways meant easy, cheap shipping of coal, sugar, and gelatin.

Around the turn of the century, Charles Gordon, heir to the confectionery firm, suggested to his father that the company should diversify into making "wine gums". Nevertheless, Charles Riley, a strictly teetotal Methodist, gradually came round to the idea when his son persuaded him that the new sweets would not contain alcohol. Maynards Wine Gums were introduced in 1909.

The works grew to become a four-figure^{[clarification needed]} employer for the Harringay area. As Maynards grew, it expanded its manufacturing operations to other locations, such as a toffee factory in the Ouseburn area of Newcastle upon Tyne.

The 140 portfolio of sweet shops set-up as the company expanded were sold in 1985.^[2] and the company was acquired by Cadbury in 1988. The brand merged in 1990 with the Tottenham liquorice mill Bassett's, and Trebor as well as sweet manufacture of the three brands moved to Sheffield in 1991. By 2002 worldwide sales of Maynards Wine Gums were forty million pounds sterling per year.

Products

Some items are licensed by Unilever and/or Nestle, such as Sour Patch Kids bar, in selected countries

Maynards Wine Gums
Maynards Wine Pastilles
Maynards Wine Sours
Maynards Sports Mixture
Maynards Midget Gems
Maynards Wine Gums Light
Maynards Swedish Berries
Maynards Fuzzy Peaches
Maynards Swedish Fish
Maynards Sour Cherry Blasters
Maynards Sour Watermelons
Maynards Sour Patch Kids
Maynards Ultra Sour Patch Kids
Maynards Sour Patch Kids Soda Popz (UK only)

Maynards Sour Chillers
Maynards Juicy Squirts Berry
Maynards Blush Berries
Maynards Blackberry Bushels
Maynards Orange Twists
Maynards Sour Grapes
Maynards Granny Smith
Maynards Gummy Bears
Maynards Fruit Mania

External links

Maynards Advert - Joose Loose aboot this Hoose!

Sources

Maynards Wine Gums. Random House. May 2001. ISBN 978-0-09-982444-2.
Former Cadbury UK Maynards information page (archived)

References

^ "Centenary is marked of Kenwood founder who 'helped put Havant on the manufacturing map'". The News (Portsmouth). 5 October 2016. Retrieved 30 October 2020.
^ "Company analysis: Maynards". Investors Chronicle. Vol. 71. 1985. p. 44.

[portsmouth-1] "Centenary is marked of Kenwood founder who 'helped put Havant on the manufacturing map'". The News (Portsmouth). 5 October 2016. Retrieved 30 October 2020.

[2] "Company analysis: Maynards". Investors Chronicle. Vol. 71. 1985. p. 44.

[1]

[2]

@@ Line 1: / Line 1: @@
 {{short description|British confectionery company}}
-{{verify|date=October 2019}}
+{{Use British English |date=January 2021}}
+{{Use dmy dates |date=January 2021}}
-'''Maynard's''' was a confectionery manufacturer in the [[United Kingdom]] and [[Canada]]. It was best known for manufacturing [[wine gum]]s, [[Sour Patch Kids]] and Sour Cherry Blasters. It was acquired by [[Cadbury]] in the 1990s, which in turn was acquired by  [[Mondelez International]] (originally [[Kraft Foods Inc|Kraft Foods]]) in 2010. In 2016, the brand was joined with [[Bassett's]] to create [[Maynards Bassetts]].
+{{more citations needed|date=October 2019}}
-[[File:Maynards-Wine-Gums-Small.jpg|right|thumb|300px|A pack of Maynards Wine Gums]]
+[[File:Maynards-Wine-Gums-Small.jpg |thumb|right |A pack of Maynards Wine Gums]]
+'''Maynards''' was a British [[confectionery]] manufacturer best known for manufacturing [[wine gum]]s. It was acquired by [[Cadbury]] in the 1990s, which in turn was acquired by  [[Mondelez International]] (originally [[Kraft Foods Inc|Kraft Foods]]) in 2010. In 2016, the brand was joined with [[Bassett's]] to create [[Maynards Bassetts]].
 == History ==
+The grandfather of engineer [[Ken Wood (manufacturer)|Kenneth Maynard Wood]] (co-founder of kitchen appliance company [[Kenwood Limited|Kenwood Ltd]])<ref name="portsmouth">{{cite news |title=Centenary is marked of Kenwood founder who 'helped put Havant on the manufacturing map' |url=https://www.portsmouth.co.uk/business/centenary-marked-kenwood-founder-who-helped-put-havant-manufacturing-map-1194096 |access-date=30 October 2020 |work=[[The News (Portsmouth)]] |date=5 October 2016}}</ref> Charles Riley Maynard and his brother Tom, started manufacturing sweets in their kitchen in 1880. Next door, Charles's wife, Sarah Ann, ran a sweet shop selling their products to the [[Stamford Hill]] area of [[Hackney, London|Hackney]], [[London]].
-Charles Riley Maynard and his brother Tom started manufacturing sweets in 1880 in their kitchen in [[Stamford Hill]] in [[Hackney, London|Hackney]], London. Next door, Charles's wife, Sarah Ann, ran a sweet shop selling their products. In 1896 the brothers formed the Maynards sweet company.
-[[File:Maynards Harringay Entrance.jpg|150px|thumb|left|The Vale Road entrance of Maynards' [[Harringay]] factory]]
+[[File:Maynards Harringay Entrance.jpg|150px|thumb|left|The Vale Road entrance of Maynards [[Harringay]] factory]]
-Ten years later, in 1906, the expanding concern moved a mile or so to a new factory in Vale Road, [[Harringay]]. The new factory site, below an embankment of The [[New River (London)|New River]], permitted clean [[Hertfordshire]] spring water to be used in production, whilst the proximity of the [[Lee Navigation]] and numerous railways facilitated the easy, cheap shipping of the required coal, sugar, and [[gelatin]]. London itself provided a ready market of some ten million people, and the world’s largest commercial port was within five miles.
+In 1896 the brothers formed the Maynards sweet company. Ten years later, in 1906, the company set-up a new factory on Vale Road, [[Harringay]]. The new factory site, below an embankment of the [[New River (London)|New River]], had clean [[Hertfordshire]] spring water to be used in production, whilst proximity of the [[Lee Navigation]] and numerous railways meant easy, cheap shipping of coal, sugar, and [[gelatin]].
-[[File:Maynards Harringay Factory.jpg|150px|thumb|right|Maynards' [[Harringay]] factory]]
-Around the turn of the century, Charles Gordon, heir to the confectionery firm, suggested to his father that they diversify into making “wine gums”, an idea that outraged Charles senior, a strictly [[teetotal]] [[Methodist]]. Nevertheless, Charles Riley gradually came round to the idea when his son persuaded him that the projected new sweets would not contain alcohol. Maynard’s [[Wine gum|Wine Gums]] were introduced in 1909.
+Around the turn of the century, Charles Gordon, heir to the confectionery firm, suggested to his father that the company should diversify into making "wine gums". Nevertheless, Charles Riley, a strictly [[teetotal]] [[Methodist]], gradually came round to the idea when his son persuaded him that the new sweets would not contain alcohol.  Maynards [[Wine gum|Wine Gums]] were introduced in 1909.
-The works grew consistently to become a four-figure employer in the Harringay area. As Maynards grew, it expanded its manufacturing operations to other locations. These included a toffee factory in [[Ouseburn]], [[Newcastle upon Tyne|Newcastle]].
+[[File:Maynards Harringay Factory.jpg|150px|thumb|right|Maynards [[Harringay]] factory]]
+The works grew to become a four-figure{{huh|date=January 2024}} employer for the Harringay area. As Maynards grew, it expanded its manufacturing operations to other locations, such as a toffee factory in the [[Ouseburn]] area of [[Newcastle upon Tyne]].
+The 140 portfolio of sweet shops set-up as the company expanded were sold in 1985.<ref>{{cite magazine |title=Company analysis: Maynards |magazine=[[Investors Chronicle]] |date=1985 |volume=71 |page=44}}</ref> and the company was acquired by [[Cadbury]] in 1988. The brand merged in 1990 with the Tottenham liquorice mill [[Bassett's]], and [[Trebor (confectionery)|Trebor]] as well as sweet manufacture of the three brands moved to [[Sheffield]] in 1991. By 2002 worldwide sales of Maynards Wine Gums were forty million pounds sterling per year.
-The brothers' roots in sweet shop retailing were instrumental in the growth of retail operations to 140 shops. These were disposed of by sale in 1985.<ref>Investors Chronicle, Vol 71, 1985</ref>
-In 1990, Maynards merged with the Tottenham liquorice mill Bassetts, and Trebor. In 1988, following the acquisition of the company by [[Cadbury]], the London factory closed and Maynards Wine Gums and associated sweet manufacture was continued at a Sheffield premises that had come on-stream in 1991. By 2002 worldwide sales of Maynards Wine Gums were forty million pounds sterling per annum.
-The Harringay premises is now a warehouse for The Oriental Carpet Company. The Ouseburn [http://toffeefactory.co.uk/ toffee factory] is part of a multimillion-pound urban regeneration programme.
-Charles Riley Maynard was the grandfather of [[Ken_Wood_(manufacturer)|Kenneth Maynard Wood]], co-founder of [[Kenwood Limited|Kenwood Ltd]], manufacturer of the Kenwood Chef food mixer.<ref name="portsmouth">{{cite news |title=Centenary is marked of Kenwood founder who 'helped put Havant on the manufacturing map' |url=https://www.portsmouth.co.uk/business/centenary-marked-kenwood-founder-who-helped-put-havant-manufacturing-map-1194096 |accessdate=30 October 2020 |work=[[The News (Portsmouth)]] |date=5 October 2016}}</ref>
 {{clear}}
 == Products ==
-''Excluding items that are licensed by [[Unilever]] and/or [[Nestle]], such as Sour Patch Kids bar.''
+''Some items are licensed by [[Unilever]] and/or [[Nestle]], such as Sour Patch Kids bar, in selected countries''
+[[File:Maynards-Wine-Gums.jpg |thumb|right |Maynards Wine Gums]]
 * Maynards [[Wine Gums]]
-[[File:Maynards-Wine-Gums.jpg|right|thumb|300px|Maynards Wine Gums]]
 * Maynards Wine Pastilles
 * Maynards Wine Sours
 * Maynards [[Sports Mixture]]
-* Maynards Midget Gems.
+* Maynards Midget Gems
 * Maynards Wine Gums Light
 * Maynards [[Swedish berries|Swedish Berries]]
 * Maynards Fuzzy Peaches
 * Maynards [[Swedish Fish]]
-* Maynards [[Sour Cherry Blasters]]
+* Maynards Sour Cherry Blasters
 * Maynards Sour Watermelons
 * [[Sour Patch Kids|Maynards Sour Patch Kids]]
 * Maynards Ultra Sour Patch Kids
 * Maynards Sour Patch Kids Soda Popz (UK only)
-[[File:Sour-Patch-Kids.jpg|right|thumb|300px|Maynards Sour Patch Kids]]
+[[File:Sour-Patch-Kids.jpg |thumb|right |Maynards Sour Patch Kids]]
 * Maynards Sour Chillers
 * Maynards Juicy Squirts Berry
@@ Line 51: / Line 47: @@
 * Maynards Fruit Mania
+==See also==
+* [[Bassett's]]
+* [[Trebor (confectionery)]]
+* [[Barratt (confectionery)]]
 == External links ==
-* [https://www.youtube.com/watch?v=B-xG3D8OMQk Maynards Advert - Joose Loose aboot this Hoose!]
+* [https://www.youtube.com/watch?v=qqCZe3WA-zE Maynards Advert - Joose Loose aboot this Hoose!]
 ==Sources==
-* {{cite book|last =|first =|title = Maynards Wine Gums|publisher = Random House| year = | isbn =978-0-09-982444-2}}
+* {{cite book|title = Maynards Wine Gums| date=May 2001 |publisher = Random House| isbn =978-0-09-982444-2}}
 * [https://web.archive.org/web/20120103215729/http://www.cadbury.co.uk/contact/PressCentre/Brands/Candy/Pages/Maynards.aspx Former Cadbury UK Maynards information page] (archived)