Telekom Romania Mobile: Difference between revisions
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'''Telekom Romania''' is the brand under which '''Telekom Romania Mobile Communications''' (formerly Cosmote) provide mobile voice and data services, for residential and business customers in Romania, since the September 2014 rebranding under the [[Deutsche Telekom]] colors. |
'''Telekom Romania''' is the brand under which '''Telekom Romania Mobile Communications''' (formerly '''Cosmote''') provide mobile voice and data services, for residential and business customers in Romania, since the September 2014 rebranding under the [[Deutsche Telekom]] colors. |
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Telekom Romania Mobile had 3.5 million subscribers with 15% market share as of July 2021.<ref>}{{Cite web|url=https://www.cosmote.gr/otegroup_company/investor_relations/financial_results/financial_statements_ote_group_k_ote_sa/en/OTE_Q2_2021_ENG_RESULTS.pdf|title=OTE Q2 Results|language=ro|date=5 August 2021}}</ref> |
Telekom Romania Mobile had 3.5 million subscribers with 15% market share as of July 2021.<ref>}{{Cite web|url=https://www.cosmote.gr/otegroup_company/investor_relations/financial_results/financial_statements_ote_group_k_ote_sa/en/OTE_Q2_2021_ENG_RESULTS.pdf|title=OTE Q2 Results|language=ro|date=5 August 2021}}</ref> |
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Revision as of 17:07, 26 December 2021
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| Telekom | |
| Formerly | Cosmorom (1999-2005) Cosmote (2005-2014) |
| Company type | Subsidiary |
| Industry | Telecommunications |
| Founded | 1999 |
| Headquarters | Bucharest, Romania |
Key people | Dina Tsybulskaya (CEO), Andreea Cramer (CCO), Alexander Jenbar (CTIO), Florina Tănase (Chief HR, Legal & External Affairs Officer), Ruxandra Voda (Director of communications) |
| Services | mobile voice and data services, for residential and business customers |
| Revenue |  €444 million (2020) |
 –€134 million (2020) | |
Number of employees | 915 (2020) |
| Parent | OTE (Deutsche Telekom) |
| Website | Official website |
Telekom Romania is the brand under which Telekom Romania Mobile Communications (formerly Cosmote) provide mobile voice and data services, for residential and business customers in Romania, since the September 2014 rebranding under the Deutsche Telekom colors. Telekom Romania Mobile had 3.5 million subscribers with 15% market share as of July 2021.[1]
On November 6, 2020, OTE agreed to sell the 54% stake in the fixed network company Telekom Romania Communications to Orange Romania. In order for the transaction to be approved by the authorities, OTE has committed to buy the remaining 30% of shares in Telekom Romania Mobile, which operates the mobile network. The transaction was completed in July 2021.[2]
History
Cosmorom
The company was launched as Cosmorom in 1999 by Romtelecom and entered service in April 2000. In the first years, the company failed to gain market share. Having around 1% market share and financial losses, there were talks about the selling of the company, but the decision was delayed several times due to disagreement between OTE, the majority owner of Romtelecom and the Romanian Government.[3] In January 2004 Romtelecom decided to sell a majority stake in the company. Buying offers were made by Mobikom (now A1 Telekom Austria), which was seen as a favorite, and the Hungarian company Matev of Deutsche Telekom.[4] But in the end, the Greek company OTE, which owned 54% of Cosmorom's parent company, decided to buy 70% of the company, leaving Romtelecom with the remaining 30%.[5]
Cosmote Romania
In July 2005 OTE's mobile division Cosmote relaunched the mobile operator separate from the fixed services company Romtelecom, with a popular offer for prepaid services. In December 2005 had approximately 50,000 subscribers. The process of relaunching, started with the rebranding as Cosmote on 6 December 2005. On 2 March 2006 started a wide advertising campaign on prepaid market, offering a limited number of SIM cards with 2000 free minutes within the network per month for a low price (3 euro).[6] The network could no longer cope with the large number of users and network failures often occurred. So on March 20, the company announced that the offer will work until March 31 only for people who have activated the service until March 22.
On 30 June 2009 Cosmote acquired Zapp Mobile, a CDMA mobile operator with 374,000 subscribers, who also had a 3G license.[7] Following Zapp acquisition, Cosmote launched 3G service. At the end of 2013, Cosmote Romania had 6.1 million customers, of which 25.9% were postpaid subscribers and the rest were users of prepaid services.
Telekom Romania
On 12 September 2014, Romtelecom and Cosmote România unified mobile and fixed services under a single brand and changed their respective legal names to Telekom Romania Communications and Telekom Romania Mobile Communications.[8] The company tried to attract postpaid customers, including with bundling mobile and fixed services, but the market share dropped. The company raised prices, but financial losses continued.[9]
Radio frequency summary
| MCC | MNC | Frequency | Band Number | Protocol (Downlink/Uplink speed) | Class | Notes |
|---|---|---|---|---|---|---|
| 226 | 03 | 900 MHz | 8 | GSM/GPRS/EDGE | 2G | |
| 226 | 03 | 1800 MHz | 3 | GSM/GPRS/EDGE | 2G | |
| 226 | 06 | 900 MHz | 8 | UMTS/HSPA/HSPA+ (21.6 Mbit/s/5.76 Mbit/s) | 3G | |
| 226 | 06 | 2100 MHz | 1 | UMTS/HSPA/HSPA+/DC-HSPA+ (43.2 Mbit/s/5.76 Mbit/s) | 3G | |
| 226 | 03 | 800 MHz | 20 | LTE (37.5 Mbit/s) | 4G | |
| 226 | 03 | 900 MHz | 8 | LTE (37.5 Mbit/s) | 4G | |
| 226 | 03 | 1800 MHz | 3 | LTE (150 Mbit/s/50 Mbit/s) | 4G | |
| 226 | 03 | 2100 MHz | 1 | LTE (75 Mbit/s/37.5 Mbit/s) | 4G |
References
- ^ }"OTE Q2 Results" (PDF) (in Romanian). 5 August 2021.
- ^ "Dispare și ultima piedică în achiziția Telekom România de către Orange: OTE a anunțat că vrea să cumpere pachetul de 30% din fostul Cosmote" (in Romanian). hotnews.ro. 29 July 2021.
- ^ "Destinul Cosmorom ramane o mare necunoscuta". capital.ro. 11 December 2003.
- ^ "Trei oferte pentru cumpararea Cosmorom". capital.ro. 29 January 2004.
- ^ ""CosmOTE" a transferat banii pentru "Cosmorom"". bursa.ro. 11 July 2020.
- ^ "ÎNCEPE REVOLUȚIA! COSMOTE lansează 2000 de minute lunar în rețea pentru numai 3 euro pe lună". comunic.ro. 2 March 2006.
- ^ "UPDATE: Cosmote cumpara Zapp in Romania, pentru circa 207 milioane euro". hotnews.ro. 30 June 2009.
- ^ "COSMOTE şi ROMTELECOM devin un singur brand, TELEKOM". evz.ro. 14 August 2014.
- ^ "Telekom Romania To Increase The Price For All Fix And Mobile Services". romaniajournal.ro. 6 March 2019.
- ^ "Consultare benzi" (PDF) (in Romanian). 26 July 2017.