TrueReal: Difference between revisions
No edit summary |
No edit summary |
||
| Line 40: | Line 40: | ||
[[Category:Television networks in the United States]] |
[[Category:Television networks in the United States]] |
||
[[Category:Defunct television networks in the United States]] |
|||
[[Category:Women's interest channels]] |
[[Category:Women's interest channels]] |
||
[[Category:Television channels and stations established in 2021]] |
[[Category:Television channels and stations established in 2021]] |
||
Revision as of 11:03, 14 March 2023
 | |
| Headquarters | Los Angeles, California |
|---|---|
| Programming | |
| Picture format | 1080p (HDTV) 480i (SDTV) |
| Ownership | |
| Owner | Katz Broadcasting, LLC (E. W. Scripps Company) |
| History | |
| Launched | July 1, 2021 |
| Closed | March 27, 2023 |
| Links | |
| Website | truerealtv |
TrueReal (working title: Doozy) is an American digital multicast television network owned by the Katz Broadcasting subsidiary of the E. W. Scripps Company. TrueReal is targeted at women aged 25–54.
TrueReal and Defy TV, a complementary network targeted at men aged 25–54, launched together on July 1, 2021, with broadcast coverage of 92% of the United States.
History
On March 2, 2021, Scripps announced that it would launch two new multicast networks—Defy and TrueReal—in the wake of its acquisition of Ion Media and television transmitters across the United States.[1] The channels are part of Scripps's strategy to increase penetration among cord cutters that do not have traditional pay-TV packages.[2]
The services launched on July 1 with 92% national coverage, mostly on Ion transmitters but also on subchannels of some Scripps local TV stations and by agreement with other station groups.[3]
On March 10, 2023, Scripps announced that TrueReal would shut down on March 27 of that month, merging its programming with that of Defy TV. Scripps would lease its spectrum on its owned and operated stations to Jewelry Television.[4]
Programming
Launch programs for TrueReal are reality programs from the library of A&E Networks, including Storage Wars, Little Women: LA, Intervention, Hoarders, My Crazy Ex and Wahlburgers.[5]
References
- ^ Littleton, Cynthia (2021-03-02). "E.W. Scripps Co. to Launch Doozy and Defy TV Multicast Networks". Variety. Retrieved 2021-07-04.
- ^ Roettgers, Janko (2021-06-02). "Scripps's response to cord cutting: Launch new TV networks". Protocol. Retrieved 2021-07-04.
- ^ Jon, Lafayette (July 1, 2021). "New Scripps Networks Defy TV, TrueReal Launch in 92% of U.S." Broadcasting & Cable. Retrieved July 3, 2021.
- ^ Lafayette, Jon (2023-03-10). "E.W. Scripps Folding TrueReal Digital Network Into Defy TV". Broadcasting Cable. Retrieved 2023-03-10.
- ^ Miller, Mark (2021-07-01). "Defy TV And TrueReal To Debut Today". TVNewsCheck. Retrieved 2021-07-04.
External links
 | This article about a television station in the United States is a stub. You can help Wikipedia by expanding it. |