IronSource
 | |
| Company type | Private Company |
|---|---|
| Industrie | |
| Gegründet | 2009 |
| Hauptsitz | Tel Aviv , Israel |
Number of locations | 2 |
Key people | |
| Produkte | |
Number of employees | 95 |
| Subsidiaries | |
| Website | ironsrc |
ironSource, is an online software distribution and monetization company backed by Carmel Ventures, a Viola Group affiliate. As the founding company behind brands such as DealPly, AnySend, and ClickMeIn, among others, ironSource was chosen as one of the '20 hottest startups' in Israel.[1] At the heart of ironSource, is the InstallCore platform - a market-leading installation platform responsible for over 100 million software installs per month. The platform purportedly shortens download time and eases the install experience[2].
History
Founded in 2009 in Tel Aviv by COO Tamir Carmi, ironSource provides an ecosystem for downloadable applications including aspects of user monetization, analytics, conversion, acquisition and optimization. In the first quarter of 2013, ironSource acquired Israeli advertising technology and network company AfterDownload Ltd. for $28 million to expand its integrated distribution, installation and value-building tools for software developers, publishers and advertisers.[3] The company also utilizes the C.A.S.T. native platform and MobileCore, which brings mobile application developers a similar service.
IronSrc partners with and installs products for companies including Microsoft, Citrix, Google, Spotify, Yandex, Baidu, Babylon, Symantec, Audible, Opera, and others.[4]
Applications
In addition to its installation platforms, ironSource distributes software that it develops or owns in bundled packages. Applications ironSource is associated with include
- FoxTab, A 3D tab management add-on for the Mozilla Firefox browser with over 20 million users.
- DealPly, A price comparison application with over 32 million users.
- funmoods, An emoticon application used by websites.
- VuuPC, A remote desktop connection application with over 2 million users.
- good weather, A weather application.
- Spearmint, A browser application for Android-based devices
- AnySend, A large-file (files up to 17 Terabytes) sharing application.
References
- ^ "The 20 Hottest Startups In Israel - Business Insider". Retrieved 07/22/2013.
{{cite web}}: Check date values in:|accessdate=(help) - ^ "ironSource - CrunchBase Profile". Retrieved 08/04/2013.
{{cite web}}: Check date values in:|accessdate=(help) - ^ "ironSource acquires AfterDownload for $28m - Globes". Retrieved 08/04/2013.
{{cite web}}: Check date values in:|accessdate=(help) - ^ "About ironSource - ironSource". Retrieved 08/04/2013.
{{cite web}}: Check date values in:|accessdate=(help)