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BTVI

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BTVI
LandIndien
HauptsitzParijat House, Dr. E Moses Road, Worli Naka, Mumbai, India
Programmierung
Language(s)Englisch

BTVi, formerly known as Bloomberg TV India, Bloomberg UTV and UTVi, is a 24-hour English news channel in Business-Economy genre run by Business Broadcast News Pvt. Ltd (BBNPL). The news channel's coverage ranges from latest news on Business, Industry, Markets, Stocks verticals to Economy, Policy, Baking, Technology, Telecom and Personal Finance. The Channel disseminates real time news through multiple platforms like television, web and mobile.

History

UTVi English business news channel was announced by UTV in April 2008 along with a content deal for ABC News through Disney-ABC International Television (Asia Pacific).[1] Bloomberg also took a stake in the channel in 2008.[2]

In late 2009, UTVi had rebranded as Bloomberg UTV as UTV had switch to Bloomberg for additional content.[3] Reliance Group purchased UTV's stake in 2012 causing another rebranding to Bloomberg TV India.[2]

On August 1, 2016, the channel was rechristened as BTVi from Bloomberg TV India after the licensing agreement between Business Broadcast News and Bloomberg LP came to an end. Earlier in January, both Business Broadcast News and Bloomberg had decided not to renew their licensing agreement, ending a seven-year-old partnership.[4]

References

  1. ^ "UTV to launch English business news channel UTVi by April-end". Exchange4media. Mumbai. April 3,2008. Retrieved May 24, 2017. {{cite news}}: Check date values in: |date= (help)
  2. ^ a b "Bloomberg and Business Broadcast News end their media licensing deal". Business Standard India. 23 January 2016. Retrieved 24 May 2017.
  3. ^ Daswanl, Mansha (December 2009). "The Numbers Game". TV Asia Pacific - ATF Edition. WSN, Inc. p. 4. Retrieved 24 May 2017 – via issu.
  4. ^ Laghate, Gaurav (1 August 2016). "Bloomberg TV India rechristened as BTVi - The Economic Times". The Economic Times. Retrieved 24 May 2017.

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