Tietoja
Experienced strategist and leader with a demonstrated and awarded history of working in the Marketing & Advertising industry. Highly skilled in Marketing & Media Strategy, Digital & Omnichannel Marketing, Business Development, Sales, and Media Buying.
Artikkelit kirjoittajalta Juha
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Triple Jeopardy – Kolme löydöstä Cannesista, jotka kannattaa huomioida ensi vuoden markkinointiviestinnän suunnittelussa
Triple Jeopardy – Kolme löydöstä Cannesista, jotka kannattaa huomioida ensi vuoden markkinointiviestinnän suunnittelussa
Tekijä Juha Halmesvaara
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Win with Voice: Do’s and Dont’s of marketing in voice assistants
Win with Voice: Do’s and Dont’s of marketing in voice assistants
Tekijä Juha Halmesvaara
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Miksi kohtelette digiä ja analogisia kanavia eriarvoisesti, Kuluttajavirasto?
Miksi kohtelette digiä ja analogisia kanavia eriarvoisesti, Kuluttajavirasto?
Tekijä Juha Halmesvaara
Toiminta
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Tänään puhumassa IAB seminaarissa ”Miksi vahvat ja merkitykselliset brändit hyötyvät enemmän mainonnasta” - itselle rakas aihe siitä miten ja millä…
Tänään puhumassa IAB seminaarissa ”Miksi vahvat ja merkitykselliset brändit hyötyvät enemmän mainonnasta” - itselle rakas aihe siitä miten ja millä…
Juha Halmesvaara tykkäsi
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Please advertising community can we shun/shame these hopeless statistics. Half of that (or more) isn’t advertising it’s physical availability. If…
Please advertising community can we shun/shame these hopeless statistics. Half of that (or more) isn’t advertising it’s physical availability. If…
Juha Halmesvaara tykkäsi
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A big day in our industry. I am emotional saying this, but I got an inspiring email this morning from the amazing Ang Eng, IAB USA - she wrote…
A big day in our industry. I am emotional saying this, but I got an inspiring email this morning from the amazing Ang Eng, IAB USA - she wrote…
Juha Halmesvaara tykkäsi
Kokemus
Koulutus
Kunnianosoitukset ja palkinnot
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Bronze Effie Europe Award
Effie Europe
Antti Tapani launch was awarded for its effectiveness in European Effie awards with Bronze Effie. My role was to build the media strategy for the launch.
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Cannes Lion
Cannes Lions
S-groups Omat Ostot service was awarded with Gold Media Lion in Cannes Lions for use of realtime data. My role in this case was helping with media strategy and buying.
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2x Effie Award
Effie Finland
Antti Tapani brand launch was awarded Gold and Silver Effie awards in Finnish Effie Awards. My role was to build the media strategy for the launch.
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Gold Effie Award
Effie Finland
Gold Effie award for S-ryhmä Kotimaista re-branding. My role was building media and amplifying strategy for the marketing campaign.
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Grand Effie
Effie Finland
Antti Tapani brand launch was awarded with Grand Effie as the most effective marketing campaign in Finland 2020. My role was to build the media strategy for the launch.
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3x Eurobest Award
Eurobest
Prisma Telcollection campaign was won 3 Eurobest trophies (1x Gold, 1x Silver, 1x Bronze). My role was building the media and amplifying strategy.
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Adprofit Merit
Adprofit
Prisma Kala campaign was awarded a Special Merit in Adprofit Awards. Adprofit awards marketing campaigns solely based on the effectives. My role was building the media and amplification strategy.
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Silver Effie Award
Effie Finland
S-market Luomu (Organic) campaign was awarded a Silver Effie for use of media. My role was building the media strategy as part of the multi-company marketing team.
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2x Golden Drum Grand Prix
Golden Drum
Alepa Block Wish campaign was awarded 2 Grand Prixes in Golden Drum Awards. My role was building the media and amplifying strategy.
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2x Effie Europe Award
Effie Europe
Alepa Block Wish was awarded 2 Effie Europe Awards (Gold and Bronze) in the competition that awards the most effective marketing in Europe. My role was building the media and amplifying strategy.
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4x Golden Drum Award
Golden Drum
Alepa Block Wish won 2 Gold Awards and 2 Silver Awards in Golden Drum.
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Clio Award
Clio Awards
Alepa Block Wish campaign was awarded a Silver Clio Award.
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2x Cannes Lion
Cannes Lions International Festival of Creativity
Alepa Block Wish was awarded 2 Bronze Lions on Cannes Lions. My role in the team was building the media and amplifying strategy.
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Adprofit Merit
Adprofit
Alepa Block Wish was awarded a Special Merit in Adprofit Awards. Adprofit awards marketing campaigns solely based on the effectives. My role was building the media and amplification strategy.
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The One Show Award
The One Show
Alepa Block Wish was awarded a Silver Pencil and 2 Merits in One Show.
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WARC Award
WARC
Alepa Block Wish won Effective Innovation Silver in WARC Awards.
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2x Grand One
Grand One
Alepa Block Wish won 2 best of category awards and 2 merits in Grand One 2019
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Gold Effie Award
Effie Finland
Alepa Block Wish was awarded Gold Effie for marketing effectiveness in Finnish Effie Awards
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Silver Effie Award
Effie Finland
Prisma’s slow-tv consept Hihna24/7 won a Silver Effie in Finnish Effie awards for its marketing effectiveness.
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7x Eurobest Award
Eurobest
Alepa Block Wish won multiple awards in Eurobest. Campaign was awarded 2x Gold, The Innovation Award, 2x Silver & 2x Bronze). On top of these it also won the Grand Prix for Mobile. I was part of the team and responsible for media and amplifying strategy. Block Wish is the most awarded Finnish campaign in Eurobest history.
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Eurobest Grand Prix
Eurobest
Alepa Block Wish won Mobile Grand Prix in Eurobest 2018. My role in the team was building the media strategy for Block Wish.
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Epica Award
Epica
Alepa Block Wish was awarded a Silver Epica Award.
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Cannes Lion for use of Media
Cannes Lions International Festival of Creativity
S-Groups Hihna24/7 won Bronze Lion for Media usage (Use of branded content in digital or social). I was part of the team as media strategist helping S-group with Hihna24/7.
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Shortlisted x2 in Cannes Lions
Cannes Lions International Festival of Creativity
S-groups Hihna24/7 was shortlisted in 2 categories in Cannes Lions. Categories: Use of branded content created for digital or social and Use of social platforms.
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Shortlisted in Cannes Lions
Cannes Lions International Festival of Creativity
Vianor pitstop with Hammerfall -campaign was shortlisted in Cannes Lions. My role in this campaign was to build the amplifying/media strategy for the creative idea.
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Effie Award
Effie Awards Finland
Vianor pitstop with Hammerfall -campaign was awarded with Bronze Effie in Finland. Effie awards are all about marketing effectiveness. My role in this was to build the amplifying/media strategy.
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Grand One for use of Mobile
Grand One
SF Film's Campaign Call Carrie (for the horror movie Carrie) won Grand One for best use of mobile. My role in this case was building the activation flow and media strategy. We built campaign where people could call carrie from a mobile ad. The scary part was that there was also call back loop so that our horror movie charracters called back to unsuspecting people.
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Young Lions Winner
Kärkimedia (Cannes Lions representative in Finland)
I won the Finnish Young Lions competition with my colleague Annika Kekkonen. We were honoured to be the representatives of Finland in Cannes Young Lions competition in Media category.
Kielet
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Englisch
Kattava ammatillinen kielitaito
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Finnish
Äidinkielinen tai kaksikielinen
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Dear network, I have a new professional love! Thanks to Jakob, Mathias & Hermanni I was fortunate to get the opportunity to join s360 as the…
Dear network, I have a new professional love! Thanks to Jakob, Mathias & Hermanni I was fortunate to get the opportunity to join s360 as the…
Juha Halmesvaara tykkäsi
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The best ad I've seen this week 🌪️ A simple and creative idea, showing how to challenge the expected to get attention. No wonder it's gone viral on…
The best ad I've seen this week 🌪️ A simple and creative idea, showing how to challenge the expected to get attention. No wonder it's gone viral on…
Juha Halmesvaara tykkäsi