Our recent research shows that our professional and personal networks have shrunk by close to 16% — or by more than 200 people — during the pandemic. Network shrinkage has some serious downsides. It can make finding a job more difficult. It can hinder career progress and make it harder to get promoted. For companies, it can lead to less creativity and more groupthink. People with fewer connections at work have a decreased sense of belonging and are less likely to identify with the organization, which puts them at higher risk of turnover and possibly even fraud and negligence.
Research: We’re Losing Touch with Our Networks
A new study found that our networks have shrunk by 16% during the pandemic.
February 12, 2021
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Cactus Creative Studio/Stocksy
Summary.
Think of your personal and professional network as a series of six concentric circles that decrease in emotional intensity as you move toward the larger outer rings. The innermost circle contains the few people you turn to in times of severe distress. The outermost circle is made up of the roughly 1,500 acquaintances whom you would recognize by sight. The authors compared the personal and work networks of hundreds of individuals pre- and post-pandemic and found that the size of the outermost ring has shrunk. That shrinkage was accompanied by a strengthening of our closest relationships. Maintaining connection to the outer rings of your circle is critical for innovation, creativity, problem solving, and employee well-being.
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