📢 JAKALA Featured in Il Sole 24 Ore: The New Frontiers of Geomarketing 🌐 Amedeo Guffanti, Managing Director and Global Head of Digital & Media JAKALA, has been interviewed on Il Sole 24 Ore by Giampaolo Colletti, to explore the power of #geomarketing and how leveraging vast amounts of data and precise analysis is transforming business strategies. "Today, the new frontiers of geomarketing are moving towards the integration of advanced technologies such as artificial intelligence and extensive big data analysis. These tools, used synergistically, allow for the analysis of territorial data down to micro cells with unprecedented precision." Amedeo affirms. JAKALA is at the forefront of this evolution, using its proprietary J-Hexagon framework to analyze over 400 variables per census cell and identify high-potential market areas, optimize campaigns, and allocate budgets with unprecedented accuracy. Fabio Grattagliano #weareJAKALA #TogetherToGetThere #DataDriven
JAKALA
Consulenza e servizi aziendali
Milano, Lombardia 61.402 follower
Chi siamo
We are a data, AI, and experiences company that creates meaningful and lasting impact, globally. Working closely with our clients, we design growth trajectories grounded in data and impact-driven insights to ensure we deliver concrete, measurable results. Our profound technological and architectural knowledge further allows us to consistently implement meaningful, integrated, and long-term solutions. Our focus is always is always to drive meaningful results; that’s why we curate and deliver data-inspired activations that create tangible value across the funnel and optimize marketing investments by meeting a client’s audience where they are. Since Matteo de Brabant established the company in 2000, we have grown into a multifaceted, highly-skilled, and international team of talents. In 2021, the world-leading private investment fund Ardian acquired a majority stake in JAKALA. Today, we are headquartered in Milan and supported with multiple centers of excellence and offices worldwide.
- Sito Web
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http://www.jakala.com
Link esterno per JAKALA
- Settore
- Consulenza e servizi aziendali
- Dimensioni dell’azienda
- 1001 - 5000 dipendenti
- Sede principale
- Milano, Lombardia
- Tipo
- Società privata non quotata
- Settori di competenza
- Martech, Business Advisory, Technology Advisory, Advanced Analytics, Location Analytics, Customer Experience, Customer Engagement, Loyalty Program, Sales Channel Engagement, Reward Content, Gamification Platform & Management, System Integration, Customer Care, Data Driven Performance, Geo Solutions, Big Data e Data Management
Località
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Principale
Corso di Porta Romana, 15
Milano, Lombardia 20122, IT
Dipendenti presso JAKALA
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Laura Rosendahl Schnedler Jul
Content Team Lead at JAKALA | Branding, Marketing & Communication | Innovation | Strategy | Creativity
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Valeria Pelleschi
Principal | Docente | Speaker
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Giorgio Sacconi
Managing Director @ JAKALA | Startup Advisor | GenAI Explorer | Data&Creativity | Holocracy and Progressive Orga enthusiast
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Paolo Bernagozzi
Senior Manager at Jakala — Custom projects, Integrations, E-commerce, PIM/DAM, Support/Service Desk, Operations
Aggiornamenti
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L’AI al Servizio della Creatività: JAKALA celebra Giorgio Armani 🎨 JAKALA, leader nella data transformation, ha festeggiato il novantesimo compleanno di Giorgio Armani utilizzando l’intelligenza artificiale per rendere omaggio alla sua storia e a #Milano. L’immagine, rilanciata da Il Sole 24 Ore, è stata creata basandosi sui dati storici di #Armani e i simboli iconici di Milano. Vittorio Di Tomaso, Managing Director di Maize a JAKALA Company, spiega: “Abbiamo usato l’#AI per ripercorrere la carriera di Armani, analizzando #dati e immagini legati al suo percorso nella #moda, per creare un’immagine che ne celebrasse l’eredità.” Marco Di Dio Roccazzella, Global Data & AI Leader di JAKALA, aggiunge: “L’AI, integrata nella #TrasformazioneDigitale, può incrementare creatività ed efficienza. Questa immagine rappresenta un esempio virtuoso di come la collaborazione uomo-macchina può favorire lo sviluppo del #MadeinItaly ”. #JAKALA utilizza l’AI per orientare le strategie aziendali dei clienti, accelerando i processi creativi e favorendo l’innovazione. #TogetherToGetThere #weareJAKALA
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📢 AURORA: Italy's First AI-Driven chatbot for insomnia awareness 🛌✨ MAIZE — Designing Futurabilities, a JAKALA company, with the unconditional sponsorship of #IdorsiaItaly, developed and launched #AURORA: the innovative AI-based application dedicated to raising awareness about #insomnia. Insomnia is a complex and often silent condition, frequently overlooked as a medical issue. Many individuals resort to self-treatment due to misconceptions, lack of awareness about effective treatments. AURORA represents Italy's first Retrieval-Augmented Generation (RAG) system designed to tackle these challenges head-on, by serving as a digital assistant that merges authoritative knowledge with emotional empathy. The AI-driven expertise of MAIZE, combined with insights from sleep disorder specialists and with the support of Idorsia, has resulted in this advanced tool, which delivers scientifically validated information through certified responses, accessible via WhatsApp and a dedicated landing page. 👀 Find out more: https://lnkd.in/dmUNFc8x #weareJAKALA #TogetherToGetThere #DataDriven
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JAKALA at RCS Academy for “Fashion & Luxury Talk” 🎙️ Today, Marco Di Dio Roccazzella represented JAKALA at the fifth edition of the “Fashion & Luxury Talk,” hosted by RCS Academy in collaboration with Corriere della Sera. The event focused on the innovative strategies businesses are adopting to redefine #luxury in a rapidly changing landscape. During his speech, moderated by Nicola Saldutti, Marco highlighted the pivotal role of #AI in the fashion industry, emphasizing how AI is revolutionizing both operational efficiency and creative processes. “At JAKALA, we leverage AI as a crucial tool to orient our clients' #business strategies. AI does not replace human #creativity; rather, it enhances it by providing valuable insights that were previously time-consuming to obtain. This accelerates creative processes and allows teams to focus on #innovation.” Marco’s insights underscore the importance of integrating AI with human expertise to drive forward-thinking solutions in the fashion industry. 🐊 We are proud to be at the forefront of this transformation. #weareJAKALA #TogetherToGetThere
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JAKALA & SBAM for a New Coffee Experience ☕️ Today, we are excited to celebrate the successful launch of the innovative Biova Cellini coffee beer, an initiative by Cellini Caffè and Biova Project supported by SBAM Creative Agency. This groundbreaking project was made possible thanks to SBAM’s creative vision that played a crucial role in revolutionizing the way coffee is communicated, pushing beyond traditional boundaries to create unforgettable experiences. Also, JAKALA supported Cellini coordinating #PressOffice activities, #MediaPlanning & #socialADV. The unique beer, which was presented today during the event, is made by transforming dented #coffee capsules into high-quality craft beer, embodying the principles of #sustainability and circular economy. As Samanta Giuliani, Partner of SBAM, said “We’ve made coffee communication POP, breaking industry stereotypes. We are happy to work hand in hand with a client who truly embraces this desire to go beyond bringing coffee to life in a way never seen before.” Are you ready for the Coffee Hour? 🍻 Read more: https://lnkd.in/dhwH6SD3 Franco Dipietro Giorgio Boggero Gianluca Fausti Stefano Pagani Jenny Nieri #weareJAKALA #TogetherToGetThere
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Empowering Equality and Sustainability at JAKALA 🐊 We are proud to be the official sponsor of Target Gender Equality: the acceleration program of the United Nations Global Compact Network Italy, that helps companies in achieving significant gender equality goals. JAKALA is hosting the two key training days at the Milanese Headquarters. Today, Alessandra Vascello, Associate HR Director, introduced the sessions talking about JAKALA’s commitment to sustainability and #GenderEquality, while Claudia Volpato, Impact Senior Manager and Responsible for Sustainability in JAKALA, joined the conversation talking about our journey over the past year, focusing on the use of the Gender Gap Analysis Tool framework provided by UN Women and the UN Global Compact. JAKALA, #BenefitCompany since 2021, achieved significant milestones, including a multi-year ESG plan, earning the Gold Medal from Ecovadis, and monitoring our impact through BIA scoring. Our sustainability governance structure ensures we meet our #SDG goals, with a dedicated team covering #HR, #communication, and #sustainability. At JAKALA, we are #PurposeDriven. This ethos drives us to embed equality and sustainability into everything we do, ensuring that our actions today build a better tomorrow for all. #TogetherToGetThere #weareJAKALA
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JAKALA & Esri: From Big Data to Actionable Business #Insights 🌎 In a groundbreaking collaboration with #Esri, JAKALA has processed vast amounts of data by leveraging Esri’s ArcGIS #GeoAnalytics Engine within Azure Databricks to analyze consumer behavior in outdoor environment. “We were among the first to have used this type of tools for spatial #BigData analysis and we significantly accelerated our data process and time to market delivery” said Fabio D'Ovidio, #AI, Data Science and Location Intelligence Director and Head of Location Intelligence Platform. Looking ahead, JAKALA is analyzing yearly trends to provide a clearer, more detailed view of consumer patterns. Additionally, we are incorporating vehicle-generated #data, unlocking new possibilities for understanding human movement and behavior. “We are able to perform analysis within a couple of days, whereas without Geoanalytics Engine, it would take us weeks. This makes it much easier to provide our #clients the data that they need, at the speed needed to make timely decisions” explains Stefano Angarano, Manager & Big Data Analysis Lead. 👉🏻 Our work has been recognized by Esri USA, underscoring the value and impact of our approach to data analytics. Discover more: https://lnkd.in/dtA-yb-B Daniela Bafico Marta Bianchini Stefano Brigaglia Marco Di Dio Roccazzella Giacomo Luigi Gasco Marco Goglio Sergio Raimondi Bruno Roda Sarah Battersby Brady Cline Suzanne Foss Chaffey Amy Garner Cliff Holle Corinne Walker #weareJAKALA #TogetherToGetThere #DataDriven
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🌈 Happy International Pride Day! 🌈 Today, we join millions around the world in celebrating #InternationalPrideDay, a day dedicated to honoring the rights, pride, and visibility of the #LGBTQIA+ community. At JAKALA, we are committed to fostering a welcoming and respectful workplace where everyone feels empowered to express their identity without fear or hesitation. Our initiatives extend beyond our employees to include their Relevant Others, regardless of gender or relationship status, demonstrating our dedication to equality and a broader concept of the #queerfamily. Let's continue to support and uplift each other as we strive for a world where everyone can live with pride and dignity. Discover more: https://lnkd.in/dRugCZmZ #TogetherToGetThere #weareJAKALA #PrideDay #JAKALAItaly
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JAKALA at Salesforce World Tour 2024: Enhancing the Customer Journey 🚀 JAKALA participated at the Salesforce World Tour, the event that gather industry #leaders, innovators, clients, and partners to discuss and explore the latest trends in business #technology. This year’s focus was on #AI's role in improving customer experiences. Andrea Bernini, Practice Leader at JAKALA, explained how the company supports clients in #DigitalTransformation and Customer Experience Optimization. Thanks to the implementation of Salesforce Data Cloud and Marketing Cloud solutions, our approach allowed the orchestration of interactions across various channels, improving the consistency and effectiveness of communications with customers. “Our presence at Salesforce World Tour 2024, confirms our constant commitment to #innovation and digital transformation. We had the opportunity to share how our projects can significantly help brands improve the ways they interact with their end consumers, enhancing their experience and satisfaction.” said Andrea Bernini. Kudos to all the team representing JAKALA and strengthening our partnership with Salesforce! #weareJAKALA #TogetherToGetThere #DataDriven
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WELCOME aux nouveaux Jakalers - it makes us 220+ !! Chloé Franco Sofia Frattini Alexandre Duban Martin Meunier Marie JACQUELINE Paul VERNAZ Jakala France est ravi d'accueillir ces nouveaux talents dans l'équipe ! Les compétences et la passion de Sofia, Chloé, Marie, Paul, Martin et Alexandre seront des atouts précieux pour dynamiser nos projets et continuer à innover dans notre secteur. Bienvenue à bord et merci de contribuer à faire de JAKALA un lieu où l'excellence et l'innovation se rencontrent! #togethertogetthere #data #analytics #hr #consulting