Get it. Use it. Love it.
Let us do the heavy lifting when it comes to resident awareness
Unlike a typical vendor, PayIt takes an active role in getting your residents to use our platform. From creating an outreach strategy to designing campaign creative, PayIt takes the hard work off your plate.
The PayIt Resident Communications Team will:
Build marketing campaigns to get residents to go digital
Find low-effort, low-cost ways
to build awareness
Grow adoption and usage
year after year
The City of Grand Rapids used PayIt to realize a…
I’m an early adopter, but it doesn’t stop there. Strategic partnerships like this are rare. They are based on groups of people with a common culture and values. They solve extraordinary challenges – and have helped shape my thinking as to customer engagement.
City of Grand Rapids, Michigan
Get residents to go digital.
It’s more efficient to serve residents digitally.
But you can’t just introduce a new solution and expect your community to magically adopt it.
You need to get the word out.
With PayIt, you’ll have a team of communications experts using proven playbooks to spread the word throughout your community. So your residents adopt PayIt as their go-to way of doing business with you.
Our Resident Communications Team can create and execute your:
Brand design
Social media posts
QR code bill inserts
Web banners
Print ads
311 hold messages
Campaign strategy
Email campaigns
Direct mail campaigns
Event marketing collateral
SEO strategies
And much more
We work closely with our clients to ensure that their residents are aware of the service and feel confident to give it a try.
On the first day of property tax season, we sent an email we had created with help from their team. That email had a 61.5% open rate, which was way higher than what we were used to, and helped us collect almost $6 million in revenue in one day.
Jackson County, Missouri
“No one else does this.”
“Most vendors leave it up to their clients to figure out how to help customers adopt digital channels. But government agencies are too busy serving their communities to focus on promoting digital services. PayIt is the only partner that actually solves this piece of the puzzle for them.”
