Advertising Standards Authority

Want to achieve podcast advertising success? Join CAP for "Mastering Ad Disclosure in Podcasts" webinar on 7 August and learn from our expert about the new guidance. https://shorturl.at/55brn  

We have upheld a complaint against Water2, a water filter company. The ruling found their claim concerning UK tap water contamination to be misleading and irresponsible. Full details here: https://lnkd.in/e8kBKzqm #ASA #TheAdRegulator

📢 We’ve published 11 new Rulings this week including unsubstantiated savings claims, inappropriately placed cosmetic surgery ads and unlicensed medicinal claims. For more on these rulings visit: https://lnkd.in/dfSgbmm #ASA #TheAdRegulator

Stay compliant and effective in your podcast advertising. Register for CAP’s webinar on 7 August, "Mastering Ad Disclosure in Podcasts," to learn about the new guidance. https://shorturl.at/lDBA7

This week we banned two ads from Benenden Healthcare. The ruling found that a TV and radio ad misled consumers by omitting material information about a healthcare plan, including significant exclusions relating to treatment options. #ASA #WeRegulateAds 📖 Read the Ruling: https://lnkd.in/gKsHXehA

🚨 New ASA Rulings! 🚨 This week we published eight rulings, six of which involved ads for supplements claiming to treat stress and anxiety. These complaints were upheld due to unspecified and unauthorised health claims that fall outside of the @CAP_UK Code. #ASA #TheAdRegulator

Join CAP on 7 August at 12pm for their webinar, "Mastering Ad Disclosure in Podcasts." They’ll cover the new guidance effective from 16 August and there will be a Q&A. Register here,https://shorturl.at/st7JM  

People looking to treat menopause-related symptoms need ads that are honest and not misleading. Powered by our Active Ad Monitoring System, which uses AI to find potential problem ads, our latest project work has found two ads from Happy Koala and Feel Holdings that made unauthorised health claims about treating menopause-related symptoms. Read more: https://lnkd.in/dfSgbmm #AdvertisingStandards #ASAUK #ruling

This week we published six rulings, including banning ads for making unauthorised health claims about treating menopause-related symptoms, making misleading environmental claims, and others. But we didn’t uphold complaints about a non-profit on ‘harm and offence’ grounds. Read the rulings in full: https://lnkd.in/dfSgbmm #AdvertisingStandards #ASAUK #rulings

We enforce the ad rules, but the Committee of Advertising Practice writes them. Last year, they delivered over 1,360,000 pieces of advice and training to help businesses stick to those rules. Find out more in our latest Annual Report: https://lnkd.in/emFUAZ2h