FMCG CEO Magazine

Welcome to the September edition of FMCG CEO Magazine. Inside, Mars Wrigley's Global Emerging Markets President Gabriel Fernández takes time out to discuss his deep-rooted connection to evolving economies and the importance of investment in local tastes and talent. Elsewhere, a who's who of leading contributors offer their own personal take on issues and trends relevant to the sector. These include Scott Dixon (innovation), Daniel Quinn (shrinkflation), Steve Pearce (brand design bravery), Robert Volten (creative supermarket storytelling), Brett Goldhawk (consumer loyalty), Jane Asscher (health and wellbeing) and Alexandra French, who shines a spotlight on Xampla's latest, bio-based breathroughs. With London Packaging Week and PPMA Show both looming large in September, we feature event previews for both. Last but definitely not least, packaging’s own David Attenborough, NEIL FARMER, takes a nostalgic stroll down Memory Lane, as he reflects on an illustrious 46-year career. https://lnkd.in/ef4yApVy

There are numerous, harmful myths about leadership that push many into their 'emotional overdraft'. In our latest edition, author Andy Brown explores ways to achieve business success without sacrificing mental and physical health: https://lnkd.in/e8avEdxh

In our latest edition, OPRL Limited interim MD Jude Allan casts her expert eye over looming mandatory labelling laws, the challenges faced by brands and how the reforms will ultimately revolutionise recycling. She also shares the key dates which pave the way for much needed change: https://lnkd.in/dSyzpiWn #recycling #packaging

Our most successful FMCG brand owners have spent decades building solid, stable, and resilient business models. But, as Neema Pourian explains in our latest edition, if they want to ensure success long-term, they must disrupt that very stability: https://lnkd.in/eTeAscUV

Looking for your next big packaging idea? Want to meet 170+ top suppliers in just two exciting days? Stay ahead with cutting-edge, beautiful, and sustainable packaging at London Packaging Week - your ultimate packaging marketplace! 🎉 You're in great company! Check out other brands set to attend: Müller UK & Ireland, Unilever, Mondelēz International, Asda, Superdrug, Sainsbury's, The HEINEKEN Company, Mars and many more! Plus, meet top suppliers like Allpack, Kite Packaging, and Tullis Russell.  📅 11-12 September at ExCeL London! 🎟️ Register for your complimentary ticket now > https://bit.ly/3RUz99h   #LPW #LondonPackagingWeek #LPW24 #InnovationInPackaging #packagingdesign #packaginginspiration #CreativePackaging #DesignInspiration #PackagingEvent

"Diehard carnivores might not be disgusted by a whole hog, head and trotters intact, cooking slowly on a spit roast...but eating whole critters may be a touch too far." In our latest issue, Nick Dormon unpacks the emotions behind contradictory eating habits and demonstrates why 'design' is key to new solutions for sustainable and healthy food: https://lnkd.in/eWYMEiee #sustainability #sustainablefood

Join global packaging leaders representing Europe’s fastest growing FMCG companies at EuroPack, being held at the Fairmont Le Montreux Palace in Switzerland, between 12-13 September. Enquire today and unlock new business opportunities: https://lnkd.in/e5edUe4Q. For more information, please contact Anna Iacovou at [email protected] #EuroPackSummit2024 #packeu #marcusevans

Most of us have one major brand obsession. For Matt Burns, from Thirst, it’s always been Brooklyn Brewery, which is why he’s still pinching himself having just completed a once-in-a-lifetime design opportunity: to globalise the NYC icon. In this month's edition, he takes us behind-the-scenes of that masterband mission: https://lnkd.in/eDqeiqUX

Supermarket spending challenges have been heavily scrutinised in recent weeks. In our latest edition, Caroline Parkes, from RAPP asks, do retailers have a responsibility to customers in a cost-of-living crisis? https://lnkd.in/eFhBwBa8 #digitalmarketing #marketing #data #technology #AI

The mid-year edition of FMCG CEO Magazine has landed today. Though it arrives smack-bang in the middle of an election campaign, rest assured, it's a politics-free zone. Writing exclusively for us this month, Britvic plc Managing Director Paul Graham discusses the strong performing soft drinks category, the recent global rebrand of Pepsi, plus a host of new product innovations being rolled out by the company. Staying with soft drinks, our cover story homes in on Living Things Soda, the new functional, prebiotic brand that has taken the market by storm - and just secured the financial backing of BrewDog founder James Watt. Elsewhere in the publication, Caroline Parkes explores the ethics surrounding supermarket spending challenges, Nick Dormon unpacks the emotions behind contradictory eating habits and Matt Burns takes us behind-the-scenes of his recent ‘once-in-a-lifetime’ mission to create a global masterbrand for New York icon Brooklyn Brewery. Elsewhere in this issue, Neema Pourian shines a spotlight on companies who successfully self-disrupt, Jude Allan discusses looming mandatory labelling laws and packaging technologist Sue Berry reflects on her 24-year career at British bodycare giant Molton Brown. Further quality opinion and analysis arrives courtesy of Andrew Coburn, Tom Bell, Mark Varney, Graham Matthews, Steve Claus, Duncan Goose and author Andy Brown. Did we mention 'no politics'? Flickread edition here: https://lnkd.in/dkCRGU_b