Cheese grader insures nose for £5million
A MASTER cheese grader has had his nose insured for £5 million.
Cheese bosses at century-old, family-run Wyke Farms enlisted Lloyds of London to cover their master cheese grader's sensitive snout.
Somerset-based cheddar expert, Nigel Pooley, who has worked in the industry since 1963 officially has the most expensive sniffer in the UK.
He specialises in selecting good commercial cheese that the mass market will enjoy.
Wkye Farms managing director, Richard Clothier, said: “As an industry veteran with a naturally honed palate, Nigel plays an integral role in ensuring the quality of every batch of Wyke Farms’ award-winning cheddar that leaves the farm.
HILARIOUS ODD NEWS VIDEOS!
"It may seem a bit unusual to go to such great lengths - something that’s typically reserved for celebrities, but then again, we’ve never been afraid to stray from the norm in order produce the best farmhouse cheddar possible.
"In fact, you could say that Nigel is a bit of a celebrity around our farm.”
Lloyd's insurer Jonathan Thomas said: “Mr Pooley breaks new ground as our first cheese nose, but perfume and wine noses we have insured in the past justify similar quality control value.”