Welcome to our blog

Thank Fathom it’s Friday

A sideways look at economics

Solving the iced coffee conundrum

6 September 2024|

Coffee drinking is taking over the world. Even in the UK, the home of ‘afternoon tea’, coffee is now the most popular drink. That would make someone like me, who considers coffee an indulgence as much as a means to remain alert, happy. But I am not. Coffee can be served both in hot and cold variants, and in a world where temperatures are rising the latter are not pulling their weight. Far from it, new iced-coffee variants increasingly use more resources than just coffee beans when being made and consume more energy during production. I am writing this blog in the hope that coffee enthusiasts are inspired to try an old and well-tested recipe for iced coffee. Hopefully, enough demand and interest might be created so that London’s fancy shops notice and offer good coffee for hot weather made quickly and efficiently.

View earlier posts from the Fathom blog

Listen to our podcast

Fathom: In Conversation is our economics podcast.

Fathom’s ten-part podcast series, The rise of China, is essential listening for anyone who wants to understand more about the Middle Kingdom. Each short episode features conversations with Fathom’s economists who share unique insights from their research to tell a well-rounded story of China’s past, present and potential future.

Go to podcast page