Welcome to our blog
Thank Fathom it’s Friday
A sideways look at economics
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Solving the iced coffee conundrum
Coffee drinking is taking over the world. Even in the UK, the home of ‘afternoon tea’, coffee is now the most popular drink. That would make someone like me, who considers coffee an indulgence as much as a means to remain alert, happy. But I am not. Coffee can be served both in hot and cold variants, and in a world where temperatures are rising the latter are not pulling their weight. Far from it, new iced-coffee variants increasingly use more resources than just coffee beans when being made and consume more energy during production. I am writing this blog in the hope that coffee enthusiasts are inspired to try an old and well-tested recipe for iced coffee. Hopefully, enough demand and interest might be created so that London’s fancy shops notice and offer good coffee for hot weather made quickly and efficiently.
Thank Fathom it's Friday
When to take a chill pill
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Homo economicus strikes back
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Marchand, Marchand!
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Patience may be a virtue, but it isn’t everything
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Value judgement
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And the winner of the best decade is…
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Ms Market
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‘Thinks and Drinks’ and the sunk cost fallacy
Listen to our podcast
Fathom: In Conversation is our economics podcast.
Fathom’s ten-part podcast series, The rise of China, is essential listening for anyone who wants to understand more about the Middle Kingdom. Each short episode features conversations with Fathom’s economists who share unique insights from their research to tell a well-rounded story of China’s past, present and potential future.