Figma is a powerful product development platform that makes it easy for teams to collaborate and turn ideas into products. In Figma, teams can brainstorm, diagram, wireframe, design, prototype, and build products.

What is product development?

Product development is the process of creating and bringing a new product or service to life. It involves various stages, from ideation and design to testing and launching. This process ensures that the final product meets customer needs, aligns with business goals, and stands out in a competitive landscape.

How does Figma help with the product development process?

Figma empowers teams throughout every stage of the product development process by streamlining collaboration and alignment, enabling ideation and design exploration, and facilitating effective communication between product, design, and engineering roles. You can get started quickly by using product development templates in FigJam, Figma’s collaborative online whiteboard tool.

Figma for product development

Accelerate product innovation

Figma helps product development teams brainstorm, design, and build faster, together.

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Trusted by teams at

Building products is hard. Figma makes it easier.

Go from idea to product all in one place. Figma is a platform for the entire product development process.

Team cursors hovering over an app landing page.

Bring siloed tools and teams together

Instead of jumping from tool to tool, Figma brings all the critical tools into one platform, so teams can design and build together.

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Gather better feedback and gain more alignment

Great ideas can come from anyone. Figma enables better cross-functional collaboration and visibility, so everyone is part of the product development process.

Team cursors viewing annotations on a mobile app product page—showing functionality, height, and spacing.

Bridge the gaps between design and development

Improve communication and collaboration between designers and developers, so that what gets designed is what gets built.

Try FigJam for free

Explore features for product development

Innovate and ship faster with features that help you build together from start to finish.

FigJam file with “What will we…” and “How might we…” sections including sticky notes and sticker reactions from teammates.

Whiteboard with FigJam

Bring your team together in new ways, from brainstorms, kickoffs, stand ups, retros, and more.

Learn more about FigJam

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Design with Figma

Explore and iterate on ideas powerful design tools while capturing quality feedback with multiplayer collaboration.

Explore design features

Build with Dev Mode

Bring clarity to designs and give developers the tools they need to translate them into code.

Dive into Dev Mode

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Integrate with your tech stack

Connect your Figma files to other tools, like Asana and Microsoft Teams, with helpful integrations that keep you organized and efficient.

Check out integrations

Figma empowers us to collaborate company-wide to showcase work, get rapid input and feedback, and gain an advantage in the fast-moving FinTech industry.

Luiza Breier, Design Lead at Adyen