How do toys affect children’s identity?

Toys, and the way we play with them, act as a rehearsal for adulthood. Toys impact the identities of children by encouraging certain skills and traits. Traditionally (not to mention broadly) speaking, toys for boys have been focused on action and conflict, whereas toys for girls have usually been marketed as nurturing or beauty-related toys. It’s for this exact reason that children need to be exposed to a variety of toys. This is why the LEGO Group is committed to making play more inclusive by ensuring that children’s ambitions and playtime are not limited by gender stereotypes.

Do toys enforce gender stereotypes?

Toys influence the development, cognitive and social skills of children and can contribute to gender stereotypes. Stereotypically ‘feminine’ toys have in the past been related to nurturance, care, beauty and attractiveness, whereas stereotypically ‘masculine’ toys are usually focused around technology, competition, aggression, construction and action. These stereotypes can influence how children play, their behavior, and can even impact education outcomes, career pathways and interpersonal relationships. We at the LEGO Group are very aware of the power of gender stereotypes and that’s why every toy we make today, we make for every child. It is our mission to steer clear of stereotypes in both our product design and marketing. We hope you can see this approach in action on this page, as well as on our corresponding page. If you’d like to learn more, please refer to our joint research with the Geena Davis Institute on the subject . We also enjoyed reading this study by PNAS.

What are non-gendered toys?

Non-gendered toys are those which do not reinforce or reflect stereotypical ‘masculine’ or ‘feminine’ stereotypes. Either by the qualities they encourage, the skillsets they require, their color, their appearance, right down to the kids shown playing them on the packaging. Instead, they promote a range of interests and possibilities. We like to think that the biggest difference between our sets is simply the age range they are aimed at.

Do kids prefer gendered toys?

No boy is born with some kind of biological preference for blue things, as much as no girls are born with a preference for pink things. The gendering of those colors – and of toys in general – is a societal development. According to a study conducted by the LEGO Group, girls are slightly less restrained by typical gender biases than boys. 74% of boys compared to 62% of girls believe some activities are meant ‘just’ for girls, with others meant for boys. At the LEGO Group, we aim to break these gender stereotypes by encouraging kids to play with sets from all of the ranges we have to offer, for example, by categorizing our sets by factors such as age range, interest and price.

Are LEGO sets for girls or boys?

All LEGO toys are for all kids, however they identify themselves.

Is LEGO City for boys or girls?

Just like all our other toys, all LEGO City sets are for all kids, however they identify themselves.

Is LEGO Friends for boys or girls?

LEGO Friends is great for kids who like deep character development as a way to discover and explore their own personality and interests. That passion can be equally strong in all children.

Toys for Girls | Official LEGO® Shop CA

Toys for Girls

Searching for the best gifts for girls for an upcoming birthday, Christmas or special occasion? All LEGO® sets are for girls with something for all ages and every interest. If you are stuck for inspiration, discover some of the best toys for girls here.

Cool toys for girls

New

Mini Disney Sleeping Beauty Castle

Average rating4.9out of 5 stars

Price54.99 CAD

Simba the Lion King Cub

Average rating4.9out of 5 stars

Price24.99 CAD

Nook's Cranny & Rosie's House

Average rating4.8out of 5 stars

Price99.99 CAD

Ollivanders™ & Madam Malkin's Robes

Average rating4.4out of 5 stars

Price119.99 CAD

New

The Magical Madrigal House

Average rating5out of 5 stars

Price209.99 CAD

New

Castle Bed and Breakfast

Average rating5out of 5 stars

Price129.99 CAD

New

Aston Martin Safety Car & AMR23

Average rating4.4out of 5 stars

Price59.99 CAD

New

Yellow Delivery Truck

Average rating4.8out of 5 stars

Price129.99 CAD

New

Carl, Russell & Kevin

Average rating5out of 5 stars

Price24.99 CAD

Dragon Stone Shrine

Average rating4.4out of 5 stars

Price149.99 CAD

New

Red Double-Decker Sightseeing Bus

Average rating4.8out of 5 stars

Price39.99 CAD

The Never Witch's Midnight Raven

Price129.99 CAD

Coming Soon

Brick-Built Gru and Minions

Average rating5out of 5 stars

Price69.99 CAD

Ghost & Phantom II

Average rating4.7out of 5 stars

Price209.99 CAD

New

Mercedes-AMG G 63 & Mercedes-AMG SL 63

Average rating4.8out of 5 stars

Price59.99 CAD

New

The Windmill Farm

Price69.99 CAD

If they’re into it, there’s a LEGO® world of it

From gaming to magic to fairy-tale heroes, we’ve got endless worlds for girls to create.

Learn more

Creative toys for girls

Whether it’s stunning wall art, funky storage spaces or even friendly bracelets, find sets that will get kids creating endlessly.

Learn more

Gifts for girls aged 6+

Creative Pets

Average rating5out of 5 stars

Price44.99 CAD

Mirabel's Photo Frame and Jewelry Box

Price39.99 CAD

Forest Animals: Red Fox

Average rating4.9out of 5 stars

Price64.99 CAD

Cozy House

Average rating4.9out of 5 stars

Price79.99 CAD

LEGO® Friends Toys for Girls

With complex and diverse characters, kids with all kinds of passions can dive into a world of storytelling with LEGO® Friends.

Learn more

Gifts for girls aged 6+

Mobile Tiny House

Average rating4.9out of 5 stars

Price84.99 CAD

Autumn's House

Average rating4.8out of 5 stars

Price89.99 CAD

Dog Rescue Center

Average rating4.7out of 5 stars

Price74.99 CAD

LEGO® City Toys for Girls

Let girls play out everyday stories and daring missions, and learn about the world around them in fun, exciting way with LEGO® City sets.

Learn more

Gifts for 5-year-old girls

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New

Yellow Delivery Truck

Average rating4.8out of 5 stars

Price129.99 CAD

New

Yellow Construction Excavator

Average rating5out of 5 stars

Price69.99 CAD

New

Jungle Explorer ATV Red Panda Mission

Average rating4.3out of 5 stars

Price13.99 CAD

New

Red Double-Decker Sightseeing Bus

Average rating4.8out of 5 stars

Price39.99 CAD

New

Jungle Explorer Off-Road Truck

Average rating5out of 5 stars

Price44.99 CAD

New

Jungle Explorer Water Plane

Average rating5out of 5 stars

Price24.99 CAD

Burger Truck

Average rating4.8out of 5 stars

Price24.99 CAD

Road Plates

Average rating3.5out of 5 stars

Price24.99 CAD

Passenger Airplane

Average rating4.5out of 5 stars

Price149.99 CAD

Construction Steamroller

Average rating4.9out of 5 stars

Price13.99 CAD

New

LEGO® City Advent Calendar 2024

Price39.99 CAD

Coming Soon

Arctic Explorer Ship

Average rating4.8out of 5 stars

Price209.99 CAD

Space Science Lab

Average rating4.7out of 5 stars

Price44.99 CAD

Downtown

Average rating4.6out of 5 stars

Price259.99 CAD

Sailboat

Average rating4.6out of 5 stars

Price24.99 CAD

Police Car

Average rating4.7out of 5 stars

Price13.99 CAD

Penguin Slushy Van

Average rating4.8out of 5 stars

Price24.99 CAD

Ice-Cream Shop

Average rating4.9out of 5 stars

Price49.99 CAD

Fire Station with Fire Truck

Average rating4.4out of 5 stars

Price99.99 CAD

Police Station

Average rating4.5out of 5 stars

Price89.99 CAD

Gifts for Girls

Searching for exciting gift ideas for girls aged 18 months to 9 years old and up? Find the best LEGO® sets for girls right here…

Learn more

Top birthday gifts for kids aged 6+

Disney Princess Creative Castles

Average rating5out of 5 stars

Price44.99 CAD

Dog Rescue Center

Average rating4.7out of 5 stars

Price74.99 CAD

Sunflowers

Average rating4.4out of 5 stars

Price19.99 CAD

Disney Celebration Train

Average rating4.9out of 5 stars

Price49.99 CAD

Roses

Average rating4.7out of 5 stars

Price19.99 CAD

Exclusives

Stitch

Average rating4.9out of 5 stars

Price12.99 CAD

The Frog House

Average rating4.9out of 5 stars

Price69.99 CAD

LEGO® Harry Potter™ Toys for Girls

We’ve been delighting young witches and wizards for over 20 years with our magical LEGO® Harry Potter™ sets.

Learn more

Gifts for girls aged 8+

Flying Ford Anglia™

Average rating4.6out of 5 stars

Price19.99 CAD

Hogwarts™ Castle Owlery

Average rating4.8out of 5 stars

Price59.99 CAD

Last Chance

Hogwarts™ Astronomy Tower

Average rating4.6out of 5 stars

Price139.99 CAD

Last Chance

Hogsmeade™ Village Visit

Average rating4.5out of 5 stars

Price119.99 CAD

Last Chance

Hogsmeade™ Village Visit

Average rating4.5out of 5 stars

Price119.99 CAD

Star Wars™ Gifts for Girls

Unlock the power of girls’ creative force as they role-play their own heroic adventures with LEGO® Star Wars™ sets.

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Gifts for girls aged 9+

View All

New

The Dark Falcon

Price239.99 CAD

New

C-3PO™

Price179.99 CAD

New

TIE Fighter & X-Wing Mash-up

Price139.99 CAD

New

Creative Play Droid™ Builder

Price129.99 CAD

New

Captain Rex™ Y-Wing™ Microfighter

Average rating4.5out of 5 stars

Price16.99 CAD

New

Ambush on Mandalore™ Battle Pack

Average rating4.7out of 5 stars

Price24.99 CAD

New

Paz Vizsla™ and Moff Gideon™ Battle

Average rating4.6out of 5 stars

Price49.99 CAD

Imperial Star Destroyer™

Price209.99 CAD

Coming Soon

Exclusives

TIE Interceptor™

Average rating4.5out of 5 stars

Price299.99 CAD

Exclusives

Venator-Class Republic Attack Cruiser

Average rating4.5out of 5 stars

Price849.99 CAD

Boarding the Tantive IV™

Average rating4.7out of 5 stars

Price69.99 CAD

Millennium Falcon™

Average rating4.5out of 5 stars

Price1049.99 CAD

New

Desert Skiff & Sarlacc Pit

Price99.99 CAD

Coming Soon

R2-D2™

Average rating4.6out of 5 stars

Price129.99 CAD

Darth Maul's Sith Infiltrator™

Average rating4.4out of 5 stars

Price89.99 CAD

Exclusives

Clone Commander Cody™

Average rating4.9out of 5 stars

Price12.99 CAD

New

Luke Skywalker™ X-Wing™ Mech

Average rating4.9out of 5 stars

Price19.99 CAD

Clone Trooper™ & Battle Droid™ Battle Pack

Average rating4.7out of 5 stars

Price39.99 CAD

Millennium Falcon™

Average rating4.7out of 5 stars

Price109.99 CAD

Hard to find

AT-AT™

Average rating4.2out of 5 stars

Price1049.99 CAD

LEGO® | Disney Sets for Girls

From classic stories to modern classics, discover LEGO® sets that are sure to bring the magic of Disney into any playtime.

Learn more

Exclusives

Snow White and the Seven Dwarfs' Cottage

Average rating4.8out of 5 stars

Price289.99 CAD

Disney Princess Creative Castles

Average rating5out of 5 stars

Price44.99 CAD

Exclusives

Disney Castle

Average rating4.8out of 5 stars

Price519.99 CAD

Animal Toys for Girls

From stripy tigers and mysterious sea creatures to ancient dinosaurs and magical dragons, there’s something here for every animal-loving kid.

Learn more

Space

Let’s go places

Toys for Girls

Cool toys for girls

Mini Disney Sleeping Beauty Castle

Simba the Lion King Cub

Nook's Cranny & Rosie's House

Ollivanders™ & Madam Malkin's Robes

The Magical Madrigal House

Castle Bed and Breakfast

Aston Martin Safety Car & AMR23

Yellow Delivery Truck

Carl, Russell & Kevin

Dragon Stone Shrine

Red Double-Decker Sightseeing Bus

The Never Witch's Midnight Raven

Brick-Built Gru and Minions

Ghost & Phantom II

Mercedes-AMG G 63 & Mercedes-AMG SL 63

The Windmill Farm

If they’re into it, there’s a LEGO® world of it

Creative toys for girls

Gifts for girls aged 6+

Creative Pets

Mirabel's Photo Frame and Jewelry Box

Forest Animals: Red Fox

Cozy House

LEGO® Friends Toys for Girls

Gifts for girls aged 6+

Mobile Tiny House

Autumn's House

Dog Rescue Center

LEGO® City Toys for Girls

Gifts for 5-year-old girls

Yellow Delivery Truck

Yellow Construction Excavator

Jungle Explorer ATV Red Panda Mission

Red Double-Decker Sightseeing Bus

Jungle Explorer Off-Road Truck

Jungle Explorer Water Plane

Burger Truck

Road Plates

Passenger Airplane

Construction Steamroller

LEGO® City Advent Calendar 2024

Arctic Explorer Ship

Space Science Lab

Downtown

Sailboat

Police Car

Penguin Slushy Van

Ice-Cream Shop

Fire Station with Fire Truck

Police Station

Gifts for Girls

Top birthday gifts for kids aged 6+

Disney Princess Creative Castles​

Dog Rescue Center

Sunflowers

Disney Celebration Train​

Roses

Stitch

The Frog House

LEGO® Harry Potter™ Toys for Girls

Gifts for girls aged 8+

Flying Ford Anglia™

Hogwarts™ Castle Owlery

Hogwarts™ Astronomy Tower

Hogsmeade™ Village Visit

Hogsmeade™ Village Visit

Star Wars™ Gifts for Girls

Gifts for girls aged 9+

The Dark Falcon

C-3PO™

TIE Fighter & X-Wing Mash-up

Creative Play Droid™ Builder

Captain Rex™ Y-Wing™ Microfighter

Ambush on Mandalore™ Battle Pack

Paz Vizsla™ and Moff Gideon™ Battle

Imperial Star Destroyer™

TIE Interceptor™

Venator-Class Republic Attack Cruiser

Disney Princess Creative Castles

Disney Celebration Train

Disney Princess Creative Castles