Here's how you can maximize stakeholder communication with new technology.

Some added perspective: It’s important in ensure the database and data are clean enough to make relevant decisions from. For example, if the contacts become too long-in-the-tooth, the shelf life of the CRM is greatly reduced. Consequently it’s important to purchase new contacts especially for the nonprofit world, which relies on donors and mission perspective to be succinct to be effective.

Mi experiencia con CRM me ha mostrado lo efetivo que es, en cuanto a la gestión de información y en la comunicación con el cliente. Permite un acercamiento y muestra una perspectiva general de lo que quiere.

There are a few main strategies you should use to minimize the friction in communicating with your stakeholders using new technology: Use project management software like Asana or Trello for clear task tracking and updates there as well. Use video conferencing like Zoom or Teams so you can have real time interactions and strengthen relationships Use a collaborative software such as Slack to allow instant and seamless communication between all parties involved. Use data analytics tools to deliver insights that are smart and actionable for stakeholders. Provide stakeholders with regular updates via automated email newsletters and keep a collection of key documents & resources in an online repositoryPair Practice

It’s a great way to connect to stakeholders through Social Media , however the timing and relevance of content plays a major role in meeting the communication objective.Contents from the Brand that are exclusively posted in SM can create a trend of acceptance and continuous expectations which can result in high level of engagement by the relevant stakeholders.

One thing to remember, just push relevant messages at a regular cadence, but don’t over do it! Message too often and customers will become fatigued. Data mine for what is getting the most attention from your audience, don’t try to be cute. Subscribers might unsubscribe or block you.

Las redes sociales ofrecen un acercamiento más interactivo con el cliente, quien en tiempo real, expresa sus necesidades. Es una excelente herramienta para promocionar productos/servicios, vender y compartir informacion de interes.

Some things I’ve learned: Keep it simple! Track the progress of the project, but don’t make the process cumbersome. Implement just enough redundancy to give the organization a place to work from, contribute, and review for future improvement. This will keep teams inspired and engaged, which keeps the human capital excited!

Always build CRM tools towards the improvement of business driven KPIs. Decide what you want to measure and visualize that in a reporting model that demonstrates an uptick in revenue, customer satisfaction, engagement efficiency, employee productivity. Each org will have different reporting requirements, the trick is to make sure those dashboards and reports are meaningful to outcomes.

Las estadísticas funcionan!! Poder recolectar datos y analizarlos correctamente, permite obtener mucha información valiosa que, usada adecuadamente, se traduce en acercamiento al cliente, ventas y mejora de los servicios ofrecidos.

And I would add that in my experience, “Relationships are Everything”. Whatever the communication medium, make them relevant to the stakeholder, understand what they need from the coms, and how they would prefer it to be delivered.