Here's how you can find online resources to continue your education in content strategy.

"To continue education in content strategy, I explore reputable online platforms like Coursera, LinkedIn Learning, and HubSpot Academy for courses in SEO, analytics, and content marketing. Engaging with industry blogs, webinars, and forums also provides current insights and trends."

Ao longo da minha trajetória, participei de diversos cursos online de estratégia de conteúdo, desde os níveis iniciante até avançado. Foi uma experiência extremamente enriquecedora, onde pude aprimorar minhas habilidades em análise de público, planejamento de conteúdo, narrativa de marca e métricas de sucesso. O que mais gostei foi a oportunidade de me envolver com elementos interativos, como revisões de pares e projetos práticos. Esses aspectos não só aprofundaram meu aprendizado, mas também me proporcionaram uma valiosa experiência prática, aplicável diretamente ao meu trabalho diário.

Content strategy is crucial for positioning oneself as a subject matter expert. Online courses are an excellent way to refine this. Try to incorporate courses that include real-life project work. This hands-on experience is invaluable for understanding how to create content that resonates with key decision-makers and influencers. If done correctly it ultimately drives demand generation. Thus, Paid/free courses help fill the sales pipeline with qualified leads.

Online courses are a great way to start your content strategy path. If you're diligent and lucky about it you could get free online courses or bootcamps where you don't have to pay for anything until you finish the course. But it's one thing to start it's another thing to implement what you're learning. If you implement what you learn you might be lucky and not need to pay for the course except you desire coaching or mentorship which is also a way to fast track your learning. Some online courses to get started with are; 1.Linkedln learning 2. Coursera or Udemy 3. Content marketing institute and many more. So yeah online courses help you learn and become a good content strategist.

Online Courses & Podcasts from industry experts are a great way to stay ahead with the ever changing trends in the content strategy & marketing space. But also reading relevant books from industry experts can be of great help as there's a lot of value & learning that possibly cannot be found online.

To further your learning of content strategy, use webinars as well as collaborate in workshops. 1. Search for reputable platforms: Examples include those with industry authority such as HubSpot, Content Marketing Institute, or LinkedIn Learning that provide webinars or workshops. 2. When possible, join the listservs for newsletters that will alert you about events. 3. Join online groups and groups focused on sharing educational opportunities among the members. The knowledge that can be gained from online webinars and workshops can be applied to improve your credibility and keep you knowledgeable in your chosen discipline.

Research Reputable Platforms: Look for well-known platforms that offer high-quality webinars and workshops, such as Coursera, LinkedIn Learning, and HubSpot Academy. Industry Associations: Join content strategy and marketing associations that often provide access to exclusive webinars and workshops. Follow Influencers: Track industry influencers and thought leaders who frequently host or recommend valuable educational sessions. Participate in Forums: Engage in online forums and communities where professionals share upcoming webinars and workshop opportunities. Utilize Social Media: Follow relevant hashtags and groups on social media to discover live sessions and recorded webinars on content strategy.

Webinars and workshops are crucial for staying ahead of the curve. Leveraging these resources, we've been able to position ourselves as subject matter experts. Thus such events have significantly improved our inbound marketing efforts. These live sessions offer a platform to showcase our expertise in demand generation and technology sales. Webinars are leading to increased high-quality leads for our clients.

One of the best webinars is WTFNews from Hubilo. It's a must watch for any B2B Marketer. They collect the top minds in the B2B marketing space and turn it into a fun show.

When seeking e-books and guides for self-paced learning in content strategy, it's beneficial to prioritize resources that delve deeply into specific topics and provide practical frameworks. Amazon Kindle Store offers a vast selection of e-books on content strategy, digital marketing, SEO, and related topics. Look for titles with recent publication dates and positive reviews to ensure relevance and quality.

Staying ahead of content strategy trends is essential. E-books and guides are invaluable for deep-diving into topics such as inbound and outbound marketing, and LinkedIn strategies. However, it's important to ensure these resources are up-to-date with the latest demand generation tactics and technology sales approaches. As experts in leveraging content for lead generation, we recommend focusing on materials that offer fresh insights into revenue operations and align with current market projections.

Honestly, I'm about burnt out on Ebooks and Guides from companies. I prefer to read ones from content creators who usually use GumRoad to distribute their content. I just trust these people more because they've actually put in the work to grow.

Blogs e artigos têm sido uma excelente fonte de aprendizado e acompanhamento das novidades do setor para mim. Muitos estrategistas de conteúdo e profissionais de marketing mantêm blogs onde compartilham seus insights e experiências, e lê-los regularmente me proporciona um fluxo constante de ideias, estudos de caso e dicas práticas que aplico no meu próprio trabalho. Além disso, esses recursos são geralmente gratuitos e se mostraram um complemento valioso para os métodos de educação mais formais que já utilizei.

I could name a few blogs that has helped me with understanding how content strategy works. Blogs like content institute, copyblogger and entrepreneur.co. In the end, all this blogs,articles, ebooks and online courses won't matter if you don't implement what you're learning. Many of us waste time reading up so much that we forget that implementing what we're learning is the only way we can grow.

Maintaining a blog or article series is about sharing knowledge. It's a strategic move to position oneself as a subject matter expert. By producing content that delves into trends, statistics, and projections that resonate with key decision-makers, you provide value. It also builds credibility. This, in turn, significantly enhances demand generation efforts. Thus it eventually leads to more sales-qualified leads.

Active and well-moderated forums ensure that the information exchanged is reliable and up-to-date. This environment fosters constructive discussions where members can offer practical advice, share resources, and discuss emerging trends in content strategy. Engaging in such forums not only enhances your knowledge but also expands your professional network, connecting you with like-minded individuals who share your passion for content strategy.

Community forums are a great platform for learning. In fact these forums are also an opportunity for B2B online lead generation professionals to establish themselves as subject matter experts. By actively participating and providing valuable insights, you position yourself as a go-to resource within the community. This contributes to demand generation and technology sales for your business.

Os podcasts e vídeos são recursos essenciais para quem busca aprofundar seus conhecimentos em estratégia de conteúdo. Podcasts dedicados ao marketing de conteúdo oferecem insights valiosos através de entrevistas com líderes do setor, estudos de caso inspiradores e análises das tendências mais recentes. São ideais para aqueles que preferem aprender enquanto se deslocam ou realizam outras atividades. Por outro lado, os tutoriais em vídeo e palestras proporcionam uma compreensão visualmente rica de temas complexos, sendo uma opção excelente para quem prefere aprender de forma mais interativa e dinâmica. Ambos os formatos são flexíveis e adaptáveis a agendas ocupadas, facilitando o acesso ao conhecimento em qualquer momento e lugar.

This is the future of content. It's where everything is going. Good B2B podcasts include Exit Five, 95% Content, and B2B Growth. Enjoy!

LinkedIn Learning provides a comprehensive selection of courses on content strategy, digital marketing, SEO, and various other topics, all taught by industry experts. Coursera offers access to a diverse range of courses from universities and organizations globally, focusing on content marketing strategy, social media marketing, and related disciplines. Udemy features an extensive array of affordable courses covering content strategy, content marketing, copywriting, and SEO, catering to learners at different levels of expertise.