ADMERASIA

We are so proud of our partners, Make Us Visible, for the work that they continuously push forward. Check out their mission to advocate for the inclusion of Asian American contributions, experiences, and histories in k-12 classrooms.

Our friends at ADMERASIA put together a super fun reel from our recent Provence Rosé Rendezvous program that we did nationwide. This was from the southern California session. Starring Laura Catlaw and myself.

We are proud partners of The American Heart Association on their very first Asian-focused campaign. We produced this 30-sec. PSA, spotlighting the lifesaving effects of Hand-Only CPR. The production features Asian Indian, Filipina, and East Asian Americans. It was a joy to tell a story that connects to our audiences, recognizes the daily stresses we carry, and emphasizes what really matters most — each other. #NationOfLifesavers #ActFast #AHA #multiculturalmarketing https://lnkd.in/ewA7dGfw

Congratulations to our McDonald's client and our media team on their recent wins in the Brand Collaboration and Diversity, Equity & Inclusion categories in the 2024 Telly Awards for the Golden Arch Café campaign! #mcdonalds #mediacampaign #multiculturalmarketing Reel: https://lnkd.in/epn2shJu See the full list of winners here: https://lnkd.in/gETANTn

Our third coloring book is printed and ready to be shared! Created in collaboration with National Park Service, the coloring book features 25 Asian American, Native Hawaiian, and Pacific Islander historic figures and communities significant to National Park sites. A free digital download is available at https://lnkd.in/eY-zivE4 If you'd like a complimentary physical copy, email [email protected]. Thank you to everyone who donated to our fundraiser to print the coloring book. Thank you to ADMERASIA, Japanese American Museum of Oregon, and Pacific Historic Parks for partnering with us to create it! #MakeUsVisible #NationalParkService #EducationalResource

Congratulations to our McDonald's client and our media team on their recent win in the Media Innovation Campaign of the Year category in the 2024 3AF: Asian American Advertising Federation Excellence Awards for the Sauces campaign!  #mcdonalds #mediacampaign #multiculturalmarketing

As we continue to honor Asian American & Pacific Islander Heritage, we're excited to share more stories of inspiration. This month, in partnership with fluent360 as part of Team DDB, we shared stories of AAPI Soldiers such as Lt. Han and his remarkable achievements in the Army. #BeAllYouCanBe #AAPIHM #AAPI #multiculturalmarketing https://lnkd.in/efdh_n3u

The celebration of Asian American & Pacific Islander Heritage Month continues! We teamed up with Nissan USA to share the stories of inspiring AAPI creators like Cindy Chen. Cindy's post was one of Nissan USA's best performing influencer collaborations ever, reaching over 23 Million views on TikTok. What drives you? #DrivingMyFuture #NissanUSA #AAPIHM #AAPI #APAHeritageMonth #multiculturalmarketing https://lnkd.in/e8fxKuZx

Happy Asian American & Pacific Islander Heritage Month! We are proud to partner with Nissan USA on this unforgettable campaign that celebrates AAPI creators and innovators. Telling stories that connect is what drives us. What drives you? #DrivingMyFuture #AAPIHM #AAPI #APAHeritageMonth #multiculturalmarketing https://lnkd.in/ejS26YVc

Incredibly proud to be a part of this epic saga. If you haven't tuned in, don't miss out. Catch up on Hulu. We promise you'll be happy you did. #socialemediamarketing #contentmarketing #contentcreation https://lnkd.in/eGFBf3ri