PJX Media

Unlike TV commercials or online ads, the OOH medium lives without the editorial support of adjacent content. Its surrounding environment shapes the messages it delivers, amplifying the campaign's impact. Our CEO, Rick Robinson, explores context as the editorial of OOH in this piece from MediaPost. https://lnkd.in/eyjb4mxe #OOHAdvertising #MarketingStrategy #PJXMedia #MediaPlanning #ThePeoplesSpace

Programmatic digital out-of-home (pDOOH)'s speed provides a critical edge for political campaigns. Iris Jin highlights how pDOOH's real-time capabilities help political advertisers respond to rapid changes with flexibility and precision. https://lnkd.in/eDkie562 #PoliticalAdvertising #pDOOH #DigitalOutOfHome #OutdoorAdvertising #PoliticalCampaigns #ProgrammaticAdvertising #OOH

Fat Tire and Vans have teamed up to create a stylish, limited edition beer, perfect for those last few summer nights. Sip on this high-quality brew while it lasts, and don't miss our eye-catching billboard! Vans PJX Media New Belgium Brewing #fattire #vans #eyelevelbillboard #nyc #nycadvertising #OOHmedia #OOHadvertising #outfohome #billboards

“In the end, a beautiful looking board and a photo of that is the best salesperson we have," Michael Goodrich shares the agency view with OOH TODAY emphasizing why media owners should prioritize investments in the appearance of their out-of-home assets. #OOH #Media #Marketing #OutOfHome #Advertising https://lnkd.in/eb3uAypQ

KC Current is the first women’s soccer team to have its own dedicated stadium. With several former players participating in the Olympics, what better way to showcase the team's brand and celebrate its players than by having an Olympic presence? The “KC Gold Standard” campaign highlights that the Current is the Gold Standard in Women’s Soccer. Barnett Brand Co. wanted to help KC Current get OOH media for the Olympics but needed a well-connected OOH partner for some of the international media placements. PJX Media helped Barnett Brand Co. get KC Current placed on Double Decker Tour Buses across four different cities in France. Learn more in our latest blog post: https://lnkd.in/e5Ndvz6X #OOHAdvertising #Branding #MarketingStrategy #DigitalBillboards #Innovation #KCCurrent #PJXMedia

Don't forget to join Rick Robinson and Grace Teng tomorrow at 12pm Eastern Time on Indie Agency News where they will explore "what-if" OOH started today. RSVP Here: https://lnkd.in/edRsKd_A #advertising #OOH #outdoorads

What if OOH (Out-Of-Home) advertising wasn't the oldest medium in the book? Imagine if no one had ever thought about it until today. How would we approach it differently? Would the classic "48-sheet" billboard be seen as avant-garde? How would we design it? What impact would it have? Join us on Tuesday as our CEO, Rick Robinson, and Zambezi's Chief Media Officer, Grace Teng, discuss this intriguing thought experiment with Indie Agency News. What would you do if you invented OOH Media today, considering our current economy, politics, values, and technology? What else would you consider in inventing OOH? #OOHAdvertising #Innovation #MarketingTrends #MediaRevolution #AdTech #FutureOfAdvertising #CreativeMarketing #IndieAgency #PJXMedia #Zambezi #thepeoplesspace https://lnkd.in/edRsKd_A

📢Tech brands and start-ups, have you considered out-of-home advertising? In this guide, you will learn the following: ▶ how much outdoor advertising costs ▶ the best ooh formats for tech brands ▶ two actionable strategies for effective tech and start-up OOH campaigns and messaging ▶ how to make the business case for outdoor advertising and; ▶ how to get started https://lnkd.in/dK9fGjqY #techadvertising #thepeoplesspace #pjxmedia #startupadvertising #ooh #conferenceadvertising

We would love to see one of these in every Google Fiber market! Overall Murals #inspire #unite #iconic #handpaint #ooh #pjxmedia

Are you maximizing your brand's reach with OOH advertising? Knowing that out-of-home reaches people when they are receptive, and that people can be excited enough about it to talk about the ads they see, is it any wonder that many people share outdoor advertisements on social media? 📢 Did you know: ▶ 1 in 4 people have posted an outdoor ad on social media. ▶ OOH drives nearly 4x more social activations per ad dollar spent than any other media. ▶ OOH campaigns are 31% more effective at driving social media interactions than online banner ads. Learn how your brand can integrate OOH into your social media strategies to exponentially amplify your reach in this article. #OOHAdvertising #MarketingStrategy #SocialMediaMarketing #BrandAwareness #AdvertisingTrends #thepeoplesspace