Katie Stratakis, Head of Corporate Communications at Samsung Electronics America, recently shared the company’s approach to proactive brand storytelling and best practices for brand reputation management during crises. These three principles play a large part: https://lnkd.in/dZeWnpxN
PRNEWS
Public Relations and Communications Services
The PRNEWS Group is a go-to source that serves the communications and marketing community.
Über uns
PRNEWS is a daily intellectual hub that serves the communications and marketing community at corporations, agencies and nonprofits. The PRNEWS group focuses on honing and growing PR practitioners' skills in social media, crisis management, digital PR, measurement, employee relations, media training, CSR and writing through its flagship newsletter, webinars, conferences, awards programs, workshops and guidebooks. With the launch of its weekly newsletter over 70 years ago, PRNEWS has remained dedicated to supporting the growth of communicators all while keeping them abreast of the latest news affecting the industry. For more information, please visit www.prnewsonline.com.
- Website
-
http://www.prnewsonline.com
External link for PRNEWS
- Industrie
- Public Relations and Communications Services
- Größe des Unternehmens
- 11-50 Mitarbeiter
- Hauptsitz
- Rockville, MD
- Typ
- In Privatbesitz
- Spezialitäten
- public relations, social media, media relations, crisis communications, press releases, communications, and digital PR
Standorte
-
Primäre
4 Choke Cherry Road, 2nd Floor
Rockville, MD 20850, US
-
4211 Corporate Road Blvd, 4th Floor
Rockville, MD 20850, US
Aktualisierungen
-
Attention all communicators! Want to up your game in media relations? From smaller newsrooms to AI-generated pitches, we've got the tips you need to succeed. Check it out: https://ow.ly/Q0CR50SXSuI #MediaRelations #PRtips
-
Are PR professionals the modern-day Lady Whistledowns? Our author dives into the potential social fallout of media reporting. Check it out here: https://ow.ly/RkK050Sli04 #PRpros #MediaRelationships
-
People want to work at the best companies. Which means your agency needs to make the lists that list the best agencies—PRNEWS’ Agency Elite Top 100 recognizes the top PR and communications agencies of the year, opening client doors and turbocharging your recruiting and hiring efforts.https://bit.ly/AgencyElite2025
2025 Agency Elite Top 100 - PRNEWS
prnewsonline.com
-
In a public relations landscape that is increasingly fast-moving and AI-driven, B2B thought leadership programs are an opportunity to present executives’ perspectives on the unique industry concerns of their customers while positioning them as insightful partners in navigating the greater business and economic landscape. Here are some strategies: https://lnkd.in/esxV73eS
Thought Leadership Strategies for B2B Businesses - PRNEWS
prnewsonline.com
-
A skilled communications team can help determine whether pursuing an earned, owned, social or paid strategy—or some combination—will be the most successful in reaching and driving engagement from target audiences. https://ow.ly/NpMT50T53Is
This Is Not an Op-ed: Editorial Alternatives for Thought Leadership
-
Content and context will always be important, but delivery and presence really makes a message memorable. https://ow.ly/UgSX50T53uu
PR RoundUp: Powerful Speeches at the DNC, PR Burnout, and a New Cat-idate for Pres.
prnewsonline.com
-
By now, U.S. PR agencies that represented brands during the Paris Olympics should have sliced and diced their plans in an effort to determine what went right and what went wrong. And agencies representing sponsors will likely focus on how to improve gaining positive earned media for clients. https://ow.ly/UhW650T4xpa
Gaining Positive Media Coverage For A Mega Sporting Event: Olympics Versus U.S.-Based Sports - PRNEWS
prnewsonline.com
-
Introducing the 2024 People of the Year—75 of the most innovative and inspiring comms professionals. From Lockheed Martin, Bank of America and Subway to Zumba, Ruder Finn, OKCupid, TIME, USPS and 70 more, we will celebrate the most impactful creatives, bosses and rising stars on October 8 in NYC. https://bit.ly/POY2024
-
-
Logistics companies are fighting to establish positive reputations before these disastrous occurrences happen. Here are three ways companies can achieve a better reputation before a crisis hits. https://ow.ly/evia50T2qSY
Brand Building and Supply Chain Woes: Why Reputation Matters Before Disruptions Occur
prnewsonline.com