Rally UXR

Data silos getting in the way of smooth participant management? 😖 Rally’s Research Ops Platform breaks down those barriers with powerful integrations like Salesforce and Snowflake, enabling a seamless two-way sync and effortless data transfer. That means your participant data stays fresh, pulling in real-time product usage and eliminating data silos. 💥 👉 No more outreach mistakes. Just smooth, secure connections between your data sources and effortless participant management. Discover how connecting tools like Salesforce, Snowflake, and more can give you greater control over your research process and streamline your participant management and recruitment. ⬇️ #ResearchOpsPlatform #researchops #reops #researchoperations #research #userresearch #uxresearch #integrations #crm #uxr

What do potatoes, sticks, forests, swords, and cake have to do with participant recruitment? 🤔 You'll have to watch the replay of yesterday's session of Rally Around Research Ops to find out. 👀 We had an amazing time with 6 incredible ReOps pros who shared their tips, insights, and metaphors on recruiting participants for User Research. Head to the link in the comments to catch these 6 bite-sized presentations: 👉 Stephanie Kingston on Better Screeners for a Better Experience 👉 Anna Gábor on Participant Recruitment in an Ecosystem 👉 Shannon Lu on So You Want to Recruit a New Way? 👉 Mariam Tahir Hicks on Effortless Participation 👉 Luana Cruz on The Future of Recruitment is a Cake 👉 Laurie McGowan on From Stick to Master Sword Join us for round 3️⃣ with 5 more fantastic ReOps folks as we discuss upskilling everyone to do better research on Wednesday, September 25 at 4:30 PM ET: https://hubs.ly/Q02PHc8q0 Share your top takeaways from these presentations, and while you’re at it, drop your favorite form of 🥔 in the comments for our resident potato enthusiast, Steph! 👇 #RallyAroundReOps #ChaChaClub #researchops #reops #researchoperations #participantrecruitment #userresearch #uxresearch #uxr #research #researcher

Setting up research studies takes FOREVER! ⌛️ What if we told you the ezCater research team cut their User Research study setup time by 75%? "We really Rallied around Rally," said Kyle Romain, Senior Manager of UX Research, and his team at ezCater. 💚💜 Rally's Research Ops Platform doesn’t just make research study setup and execution more efficient — it also streamlines ongoing recruitment efforts, making adjustments and follow-ups a breeze. No more manual outreach or extra tools. Say goodbye to sending individual emails and using that janky Google Calendar plugin. 👋 🔥 Now, ezCater’s research team operates like a well-oiled machine, with everyone aligned, speaking the same language, and using a common tool and process. 🔥 As Emily Arciprete, Senior UX Researcher at ezCater said: "If you haven't heard of Rally, what are you doing??" Read more about how Rally transformed Research Operations at ezCater in the comments below. #ezcater #casestudy #research #ResearchOpsPlatform #researchops #reops #researchoperations #uxr #uxresearch #userresearch #researcher

Who should you recruit for your next study? 🤔 Let’s start by breaking down the key differences between users and non-users: Users: 💥Are already aware of your brand and product. 💥Can share more specific feedback around your product and its specific features. Non-users: 💥May not be aware of your brand and product. 💥Can share a wealth of information without any brand or company biases. Both can be helpful for different types of research. And luckily, you can recruit both through Rally. Rally’s external panel (powered by Respondent) is a group of ready-to-go participants that span many, many different areas, such as location, demographics, skills, seniority, and more. Get a better understanding of audience types and other helpful hints in our Recruitment Best Practices guide, linked in the comments.

Ready for round ✌️? Rally Around Research Ops is back for our second session with 6 more ReOps stars sharing their wisdom on all things ✨participant recruitment.✨ 🎟️ Grab a free spot now and join us live on Wednesday, September 11 at 4:30 pm ET: https://hubs.ly/Q02Pc3QW0 While you wait, say hello to the 6 amazing folks we'll be hearing from: 🔥 Stephanie Kingston, UX Research Ops Specialist @ Cisco 🔥 Anna Gábor, Research Ops Lead @ Cision 🔥 Laurie McGowan, Research Ops Manager @ Intuit Mailchimp 🔥 Luana Cruz, Research Ops Specialist @ banco BV 🔥 Mariam Tahir Hicks, Research Ops Coordinator @ SurveyMonkey 🔥 Shannon L., Senior Research Ops Specialist @ IKEA See you on Wednesday! Bring your 🍿 & 🌶️ takes. #RallyAroundReOps #ChaChaClub #uxr #userresearch #reops #researchoperations #researchops #uxresearch #researcher

✨ Where should Research Operations report to for maximum impact? ✨ When Zapier’s Head of UX Research, Roy Opata Olende, joined us for an AMA on positioning User Research, we explored the ideal home for Research Operations within an organization. 🏠 We posed two key questions to our live attendees: 1️⃣ Where do you currently report into? 2️⃣ Where would you like to report into? Roy emphasized that the “best vertical for Research Ops depends on the specific goals and iteration of Research Operations within your particular context.” To find the right fit, Roy suggests conducting an internal assessment. Here are 3 questions Roy recommends asking to determine the best reporting structure for ReOps: 🔎 What does operations look like across other functions in your organization? 🔎 How mature is your research practice? 🔎 Are you a team of one, or do you have a larger ReOps team? Roy also warned: "It's risky when Research Ops is very detached and living in a different 'home' than, say, the 'research neighborhood.' By research neighborhood, I mean something like Design Ops or perhaps a function akin to Product Ops." 👉 How does your organization structure Research Ops, and do you think it’s in the right place? 👈 Want to dive deeper? Check out the full AMA or catch the highlights, linked in the comments. ⬇️ #researchops #reops #researchoperations #uxresearch #uxr #ux #research #userresearch #insights #designops #operations #ops #product #design

To democratize or not to democratize...🤔 Our first session of Rally Around Research Ops was AMAZING and featured 6 incredible presentations by ReOps leaders: 🔥 Casey Gollan on Democratizing Research Platforms 🔥 Arturo Diaz on The Dos and DON’Ts of Democratization of Research 🔥 Kasey Canlas on Democratized Research Operationalized 🔥 Saskia Liebenberg on Operations Only Takes You So Far 🔥 Jessica Lewes on Democratisation Powering Advocacy 🔥 Carolyn Morgan, Ph.D. on Democracy is Dead: Long Live Democracy (s/o to our CEO Oren Friedman and Cha Cha Club founder Kate Towsey for moderating!) In case you didn't make it, you can view the replay below or check out the individual presentations of each of these ReOps leaders. Find both linked in the comments. ⬇️ 👉 Want to hear the best part? We're running it back with 6 more amazing speakers next Wednesday, September 11 at 4:30 pm ET to talk about all things participant recruitment. 🎟️ Grab a free ticket here: https://hubs.ly/Q02NTXtB0 #ChaChaClub #RallyAroundResearchOps #research #reops #researchoperations #democratization #uxr #uxresearch #userresearch

Allison Hall’s number one piece of advice for sending incentives to B2B external panel participants? Trial and error is okay. 👌 It can be hard to find participants consistently, especially if you’re conducting research with a niche audience. Try playing a bit with the average incentive amount and keep track of what works and what doesn’t for the future. Check if your incentive amount is on track using our incentive calculator, linked in the comments. 🧮

See you all tomorrow for a 🌶️ and 💡conversation.

Imagine giving your stakeholders a front-row seat to your user interviews – without interrupting the flow. 🎥 With Rally’s Observer Room feature, you can do just that! Recently, the Senior VP of Global Customer Success at Braze joined an Observer Room for one of Kait S. Schell's interviews: “That’s the kind of visibility we would never normally have in an interview.” Observer Rooms empower teams like Braze to: 👉 Democratize research by inviting observers to view live user interviews without having to manually create additional meeting links. 👉 Access, view, and download interviews at any time. 👉 Share specific internal information to observers only, and protect participant PII. 👉 Keep participants comfortable without any distractions during the interview. Bring your team closer to the action and enhance the impact of your research with Rally. Learn more how the Braze team is doing just that at the link below. ⬇️ #ObserverRooms #uxresearch #researchimpact #uxr #researchops #reops #researchoperations #userresearch #braze