Segment

We surveyed over 500 execs on how AI/ML technologies are reshaping the market. The biggest takeaway? 💡 While AI will no doubt help meet consumer expectations, good data remains the foundation of its success. Unlock the future of personalization with our 5th Annual State of Personalization Report: https://lnkd.in/gRsktBWA

Remember when seeing your first name in an email felt like a personalized message? Thank goodness that low bar is getting higher. 🤖

There's still time. ⏰ Join us today to learn how businesses like MoneyLion are making customer interactions smarter and innovating faster with advanced profile unification using warehouse data and out-of-the-box predictions and recommendation models. Save your seat now → https://bit.ly/3M44Nhx

Looking to unlock customer insights using identity resolution? 🔎 This video snippet showcases the power of real-time data aggregation, the simplicity of enriching customer profiles without development resources, and the limitless personalization possibilities with SQL traits.

Are data silos slowing your growth? 🐌 Join us on August 28th to learn how to build robust customer profiles by merging real-time and offline customer data with Snowflake and Segment. Save your seat today 👉 https://bit.ly/3WP1zDc

That feeling when things start to move in a better direction. 🙃 → 🙂

How many tools does your business use to collect and activate customer data? If the answer is a lot — we're not surprised. Tune in to CDP Live on August 28th to learn how Tyler Munson from MoneyLion is saying goodbye to siloed data and hello to seamless customer journeys. 👋 Register here 👉 https://bit.ly/4cuai3H

This is 🎵 to our ears. Rock on, Fender! 🤘 “Segment is our source of truth, so everything goes in there. It unlocked a lot of additional features that will help further personalize our apps in the future.” Want the full customer story? Link is in the comments.👇

What's your favorite memory from 2013? Ours is when industry pioneer David Raab coined the term "customer data platform." 😍 Engagement methods may have evolved over the years, but understanding the importance of connecting with customers has not. To shed light on the latest trends, Robin Grochol, our VP of Product & UX, sat down with David, founder at the CDP Institute, to discuss how AI and the need for real-time engagement is transforming the way businesses personalize customer experiences. Read the key takeaways here 👉 https://bit.ly/46PcNMD

Something’s not adding up 🤔. While 46% of companies believe they're doing an excellent job of personalization, only 15% of consumers agree. Luckily, AI is enabling businesses to bridge this gap. Join us on August 28th for CDP Live to hear how MoneyLion is achieving success with AI and complete customer profiles. ✨ Save your seat here -> https://bit.ly/4dENzD5