Travel Wisconsin

As the first few brushstrokes of fall color begin to touch the treetops, travelers and residents want to know where, when and how to take in the canvas of autumn. 🍂🍁 Help visitors discover the awe in autumn in your area by embedding a Fall Color Report widget on your website. The widget displays up-to-date information about the percentage of color and estimated week of peak and can be customized to a specific county or region. Travel Wisconsin's award-winning Fall Color Report is a go-to resource to help visitors maximize the beautiful but brief season - embed your widget today! #TravelWI #FallTrips #LeafPeeping #FallColorReport

We're still all smiles from winning a prestigious Mercury Award from U.S. Travel Association in the digital and social campaign category for our seasonal reports including the Fall Color Report, Wisconsin Snow Report and Wisconsin Trail Report. The Mercury Awards are our industry's Oscars and a nomination alone is a testament to our innovation in this space. What an honor to hear the judges remark that our program was "multi-channel genius!" This would not be possible without our dedicated seasonal reporters. Thank you to all of our reporters who make our seasonal reports an excellent visitor resource. This marks the third consecutive year we have won a Mercury Award, previously for our culinary public relations campaign and Official Travel Guide. #ESTO #AwardWinning #Marketing #MercuryAward #TravelWI

Welcome to the team Sara Brish! 👏🥳 Sara is the Office of Group Travel Program Manager and will spearhead Travel Wisconsin's initiatives to grow economic impact in the meetings and conventions, sports, motorcoach and international travel sectors. We're thrilled to have Sara on our staff! Sara loves being by the water anywhere in Wisconsin, but especially the Wisconsin River, Gary Lake or Maiden Lake. #GroupTravel #NewStaff #Meetings #Conventions #Sports

Wisconsin is simply wonderful! Thanks to the third flight of our summer advertising campaign, late summer travelers know it, too. This campaign promotes the diverse and captivating Wonders of Wisconsin —places that leave people saying, "Wow, that's in Wisconsin!?" — to our in-state audience through a variety of channels and tactics, including when they're filling up their gas tanks. Through a partnership with @Kwik Trip, we reach a captive audience at 226 Kwik Trip locations across Wisconsin, delivering a custom ad designed to be played on the gas pump TVs. #TravelWI #KwikTrip #GSTV #SummerCampaign #Marketing #Wisconsin #Travel #RoadTrip

It's time to prepare for the Fall Color Report, and we are seeking your help. ⌚🍂🍁 The Fall Color Report is one of the most visited resources on TravelWisconsin.com, garnering nearly 1.2 million pageviews in 2023. That's a whole lot of folks wanting to know the color conditions — a strong motivator for fall travel. The success of the Fall Color Report — and the ability to attract visitors and their dollars to your community — depends on volunteer reporters and we can't express enough our gratitude to past reporters. Consider becoming a Fall Color Reporter or assist us in recruiting a reporter from your area!. Sign up today! https://lnkd.in/gPzEzd3T #TravelWI #FallColorReport #SeasonalMarketing #Travel #Wisconsin

If you're looking to soak up every last drop of summer before the season fades, data shows you're not alone. That's the very reason Travel Wisconsin is running the third flight of our summer campaign now through August, targeting in-state audiences to inspire them to make room for one more awe-inspiring summer trip. As part of the third flight, we're running billboards in our four in-state markets, wrapping buses in Madison and Milwaukee in branded advertisements and airing ads on the gas pump TVs at 226 Kwik Trip stores. All told, these tactics are estimated to generate 44.2 million impressions. This flight showcases the Wonders of Wisconsin — a list of wow-worthy natural and humanmade places to visit — as a way to encourage residents to explore their own state. https://lnkd.in/dzZsCjj6 #WondersOfWisconsin #Marketing #TravelWI

Please give a warm Wisconsin welcome to Erica Saielli, our Senior Digital Marketing Manager. Her favorite Wisconsin getaway spot is Brule River State Forest. Welcome to the Team! 🎉🎊 #TeamMember #Welcome #TravelWI #Marketing

Help guide the future of the Wisconsin Office of Outdoor Recreation by completing an online survey. The survey will inform the creation of its Expedition Guidebook — the Office's five-year vision and strategic plan. The Office is looking to hear from stakeholders including outdoor recreation manufacturers, retailers, guides and outfitters, user groups, tourism and other organizations with a vested interest in the outdoor recreation economy. The deadline to complete the survey is July 21. Click the button below to fill out the survey and consider sharing the survey with your outdoor recreation stakeholders. #StrategicPlanning #OutdoorRecreation #TravelWI

🌟 Exciting Opportunity Alert! 🌟 We’re hiring a Finance and Operations Officer! This position serves as the lead for all financial and operational functions of the Wisconsin Department of Tourism including budget and financial management, accounting, technology services, purchasing, procurement, records retention and emergency management. Please help us find great candidates with experience in finance and operational program efficiency as well as a strong attention to detail and a desire to make an impact. Applications are due by 11:59 p.m. on Sunday, July 14, 2024. Applications will be reviewed weekly until the position is filled. #WisconsinTourism #FinanceJobs #OperationsJobs #CareerOpportunity

From Murals in Motion in Lake Geneva to Pink Ladies' Night at the Barron County Pro Rodeo to the Cheesey Passport in Green County, our grant dollars help communities across the state bring more visitors and drive economic impact. Our grants program delivers dollars that support efforts to attract visitors, sporting events and meetings. The final deadlines for 2024 are on the horizon! https://lnkd.in/gvi2Zpty Joint Effort Marketing (JEM) New Events, Existing Events, Sales Promotion and One Time/One-of-a-Kind Events — Aug. 1 and Nov. 1 Destination Marketing — Sept. 1 Ready, Set, Go! (RSG) — Sept. 1 Meetings Mean Business — Sept. 1 #Grants #MarketingGrants #Funding #TravelWI