Did Bill Stratton just say privacy AND always-on identity? With VideoAmp’s Big Data and Tech engine, VALID™, you get breakthrough privacy and crystal clear representations of your audience. 🌎 It’s the best of both worlds. 🌎
VideoAmp
Werbung Dienstleistungen
Los Angeles, California 17,232 followers
Revolutionizing advertising, so everyone wins.
Über uns
VideoAmp is a software and data company creating a more sophisticated data-driven advertising ecosystem that redefines how media is valued, bought and sold. The VideoAmp platform provides measurement and optimization tools that unify audiences across the disparate systems of traditional TV, streaming video and digital media. Unlocking new value for those currently operating within a siloed view of their audiences, VideoAmp creates efficiencies for the entire industry. VideoAmp is transforming a 100-year old industry by powering a more effective three-way value exchange that results in advertisers increasing their return on investment, publishers increasing their revenues and improving the viewing experience for consumers.
- Website
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https://videoamp.com/
External link for VideoAmp
- Industrie
- Werbung Dienstleistungen
- Größe des Unternehmens
- 201-500 Mitarbeiter
- Hauptsitz
- Los Angeles, California
- Typ
- In Privatbesitz
- Gegründet
- 2014
- Spezialitäten
- Video Advertising, Multi Channel Optimization, Analytics, Programmatic, RTB, Programmatic TV, Video Advertising Platform, Cross Channel Buying & Measuring, broadcast television, cable television, TV viewership audience data, digital identity, MVPD subscriber data processing, Upfront TV Planning, Cross-Screen Measurement, TV Advertising, Cross-Screen Media Measurement, Cross-Screen Media Planning, Allocation, Attribution, CTV / OTT, FEP, TV Upfronts, and Linear TV Planning
Standorte
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Primäre
Wegbeschreibung erhalten
2229 S Carmelina Ave
Los Angeles, California 90064, US
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Wegbeschreibung erhalten
33 E 33rd St
Floor 12
New York, NY 10016, US
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Wegbeschreibung erhalten
20 W Kinzie St
Chicago, Illinois 60654, US
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Wegbeschreibung erhalten
203 Crescent St
Waltham, Massachusetts 02453, US
Employees at VideoAmp
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Nick Chakalos
Board Member / C-Suite Executive / Executive in Residence
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Randy Laughlin
Senior Vice President, Business Development at VideoAmp
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Melva Goffney Benoit
Content and Sports | Data Storyteller | Innovation | Revenue
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Julie Kimball Keating
Strategic Client Partner | Advanced TV, Programmatic Streaming, & Data Partnerships Revenue Executive
Aktualisierungen
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Companies who provide better media measurement together, stay together. 🤝 Shoutout to dentsu for being the first agency to use VideoAmp’s data and measurement to plan, guarantee and measure their advanced audience buys across seven major media portfolios. Let’s keep fighting the good fight together. 💪
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“My rallying cry to the industry: Be willing to try something new.” #VampChamps know that media is only as good as it’s measurement. That’s why they’re ushering in the new wave of advertising. 🌊
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Imagine if there weren’t any innovations over the last 50 years. 📺 For the media measurement industry, that’s been the reality. Bryan Goski gives us his quick pitch as to why a multi currency world is crucial for driving innovation in media. #GoingUpWithVideoAmp
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“In the past year, we moved from 0% of our advertisers leveraging big data to almost 100% using advanced audiences.” Steve Silvestri and our #VampChamps know effective measurement when they see it. And they’re eager for the rest of the industry to adopt more efficient measurement tools. 📐