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In my 25+ years in the industry, I’ve had the opportunity to lead marketing strategy for…
Articles by Alyson
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My Three Hard and Fast Rules to… Being and Staying Present
My Three Hard and Fast Rules to… Being and Staying Present
By Alyson Griffin
Activity
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☀️Let’s talk #summer productivity! ☀️ Summer's in full swing, but that doesn't mean our strategy has to take a vacation. As we soak up the sun and…
☀️Let’s talk #summer productivity! ☀️ Summer's in full swing, but that doesn't mean our strategy has to take a vacation. As we soak up the sun and…
Shared by Alyson Griffin
Erleben Sie
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Bildung
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Activities and Societies: Delta Zeta Sorority, Panhellenic President, Order of Omega, Black Masque
Black Masque - This honor society is deeply rooted in tradition and values of connection, service, scholarship and leadership. It was humbling to be selected among the top 13 students out of 30,000 across our campus.
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Volunteer Experience
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Advisory Board Member
Rezonent Corporation
- 11 months
Publications
Honors & Awards
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2023 Ex Awards: Best Esports or Gaming Experience (Gamerhood)
Event Marketer
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2023 MUSE Creative Awards (multiple): PLATINUM - Jazz Bath, PLATINUM - Jake From State Farm TikTok, GOLD - Gamerhood
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2023 NYX Marcom (multiple awards): GRAND - State Farm Park in iHeartLand, GRAND - Gamerhood, GOLD - Jake from State Farm TikTok; SILVER - Jazz Bath
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2022 Pro Awards (Multiple for #TeamStateFarmFotballFind): Best Integrated Campaign/Gold; Best Brand Awareness/Bronze; Best Buzz Campaign/Silver; Best Use of AR/Silver; Best Use of an App/Gold; Best Use of Gamification/Gold
Chief Marketer
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2022 Pro Awards: Platinum Pro winner for #TeamStateFarmFootballFind
Chief Marketer
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2022 Tempest Award: Best Non-Endemic Brand Activation for State Farm Gamerhood Challenge
Tempest Awards
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2022 Tempest Award: Brand of the Year for State Farm Gamerhood Challenge
Tempest Awards
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2022 Ex Award: Ex winner for Best Pandemic-Era Campaign (#TeamStateFarmFootballFind)
Event Marketer
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2022 Ex Award: Gold winner for Best Hybrid Event Program (#TeamStateFarmFootballFind)
Event Marketer
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2022 REGGIE Award - Bronze winner, age-targeted marketing (#TeamStateFarmFootballFind)
ANA
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2022 REGGIE Award - Gold winner experiential marketing, virtual (#TeamStateFarmFootballFind)
ANA
Gold winner for experiential marketing (virtual events) #TeamStateFarmFootballFind
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Women to Watch in Brand Marketing
Brand Innovators
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Top 50 CMOs of 2019
Top Rank Marketing
https://www-toprankblog-com.cdn.ampproject.org/c/s/www.toprankblog.com/2019/12/women-cmo-marketing-10-years/amp/
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50 Female CMOs Who Rock
Top Rank Marketing - W Influencer Marketing
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Brand Innovators Top 100 - 2019
Brand Innovators
Top 100 Marketers to Watch - Brand Innovators 2019
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2019 EX Award: Best Mobile Marketing Tour (Intel Tech Learning Lab)
Chief Marketer
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2019 PRO Award: Best Campaign Targeting Millenials (Intel/HP Festivalization)
PROMO
Activation at Coachella
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AdWeek 50 2018
AdWeek
Top 50 Marketers
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2018 - Ex Award: Best eSports Activation (Intel/HP Omen Challenge: PUBG Edition)
Chief Marketer
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2018 ThinkLA Idea Award: Best Experiential Campaign (Festivalization)
ThinkLA
Coachella
Other similar profiles
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