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I am a reporter turned MBA with two decades of public relations and marketing experience.…
Articles by Colleen
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Make a plan for how you handle political issues (or don't) in your marketing this election season
Make a plan for how you handle political issues (or don't) in your marketing this election season
By Colleen Newvine
Contributions
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What are the best ways to gather information for a report?
I find it tempting to get caught in endless research, especially if the topic is interesting or complex. It can be helpful to simply start writing using the material I already have, which shows me the gaps in my knowledge or understanding. This can be more effective than trying to do exhaustive research for everything I possibly *could* know, instead focusing me on what I *need* to know.
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Here's how you can handle difficult conversations with your boss.
Having a difficult conversation with your boss might give you clarity into whether this a person you really want to work for. If you can't respectfully disagree or advocate for your own needs, if you can't make a mistake and own up to it without disproportionate consequences, maybe it's time to dust off that resume. I remember learning in business school: People don't quit jobs, they quit bosses. Good communication feels necessary to me to working together productively.
Activity
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When I became product manager of the Stylebook back in 2006, I worked with the trio of editors who produced the Stylebook: Sally Jacobsen, Dave…
When I became product manager of the Stylebook back in 2006, I worked with the trio of editors who produced the Stylebook: Sally Jacobsen, Dave…
Shared by Colleen Newvine
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Midwestern nice strikes again! Longtime alumni leader Cecil Shepherd asked me to talk about my book, “Your Mini Sabbatical,” to my fellow University…
Midwestern nice strikes again! Longtime alumni leader Cecil Shepherd asked me to talk about my book, “Your Mini Sabbatical,” to my fellow University…
Shared by Colleen Newvine
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I'm honored to be highlighted as the "Small Business of the Day" by SD Voyager! I shared some details about manuscript evaluations, a relatively new…
I'm honored to be highlighted as the "Small Business of the Day" by SD Voyager! I shared some details about manuscript evaluations, a relatively new…
Liked by Colleen Newvine
Erleben Sie
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Colleen Newvine Consulting and Newvine Growing Coaching
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Bildung
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University of Michigan Business School
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Activities and Societies: president, Entertainment, Media & Sports Club; vice president, Evening MBA Association; member of Michigan Consulting Club, Michigan Business Women
For a market research independent study on customer satisfaction with newspapers, analyzed American Customer Satisfaction Index data on newspapers, and added new newspaper-specific questions to the well-known survey
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Activities and Societies: Worked as reporter and editor at award-winning college newspaper Central Michigan LIFE for four years; DJ at WCHP/ JAMZ 65 and WMHW/ 91 Rock FM; internships at Clare Sentinel and Saginaw News
Licenses & Certifications
Courses
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American Press Institute management training
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CTI coach training
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Dale Carnegie Course
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Relationship Masters Academy, Keith Ferrazzi's Greenlight
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Reynolds Journalism Institute fellowship, examining best practices in push alerts with a team of AP colleagues
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Social Media Marketing Boot Camp, Media Bistro
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Honors & Awards
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Central Michigan University Journalism Hall of Fame inductee
Central Michigan University Journalism Hall of Fame
I will be one of five inductees into the CMU Journalism Hall of Fame in November 2017.
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Gramling Achievement Award
Associated Press
AP selected the Stylebook team for a companywide achievement award, recognizing the growth in our sales of print, online and mobile, and improvements to the product:
http://www.ap.org/pages/about/whatsnew/wn_102711a.html -
Most Improved Business Publication
Area Association of Business Publishers
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