About
As a seasoned product executive and business operator, I am passionate about taking…
Articles by Jiayi (Ray)
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Monetization at TikTok: Innovation, Diversity and Inclusion
Monetization at TikTok: Innovation, Diversity and Inclusion
By Jiayi (Ray) Cao
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I am excited to announce ROCOCO’s new partnership with ANA ( All Nippon Airways )! ROCOCO is now the exclusive beer served at the ANA SUITE LOUNGE…
I am excited to announce ROCOCO’s new partnership with ANA ( All Nippon Airways )! ROCOCO is now the exclusive beer served at the ANA SUITE LOUNGE…
Liked by Jiayi (Ray) Cao
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Had a great chat with Leila Serhan from Visa, discussing all things creator economy, the evolution of digital media and the impact on SMBs, behaviour…
Had a great chat with Leila Serhan from Visa, discussing all things creator economy, the evolution of digital media and the impact on SMBs, behaviour…
Liked by Jiayi (Ray) Cao
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So incredible to share the stage with Dan Connor today at our TikTok Cannes space, speaking about how brands can leverage macro trends on TikTok to…
So incredible to share the stage with Dan Connor today at our TikTok Cannes space, speaking about how brands can leverage macro trends on TikTok to…
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My brilliant wife, Megan, has vision, no doubt. But luckily for Omnicom Media Group and their clients, she's also relentless in bringing that vision…
My brilliant wife, Megan, has vision, no doubt. But luckily for Omnicom Media Group and their clients, she's also relentless in bringing that vision…
Liked by Jiayi (Ray) Cao
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Missing Cannes 2024 or Missing my first ever Father's Day being a dad - Easy enough choice (Stay in NYC with my new born !). Now, If you are going…
Missing Cannes 2024 or Missing my first ever Father's Day being a dad - Easy enough choice (Stay in NYC with my new born !). Now, If you are going…
Shared by Jiayi (Ray) Cao
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Cannes is at its full glory once again hosting the Cannes Lions Festival of Creativity. Come meet us to learn about the latest innovations by TikTok…
Cannes is at its full glory once again hosting the Cannes Lions Festival of Creativity. Come meet us to learn about the latest innovations by TikTok…
Liked by Jiayi (Ray) Cao
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For anyone attending Cannes Lions— Join TikTok and Influential as we celebrate top CMOs who have adopted TikTok as core to their strategy. Hosted by…
For anyone attending Cannes Lions— Join TikTok and Influential as we celebrate top CMOs who have adopted TikTok as core to their strategy. Hosted by…
Liked by Jiayi (Ray) Cao
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TikTok is BACK at Cannes! Our creative product team is going all out this year. We're offering our clients and partners even more chances to learn…
TikTok is BACK at Cannes! Our creative product team is going all out this year. We're offering our clients and partners even more chances to learn…
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My colleagues Carly Zipp Garbis and Frances Quattrocki have put together another unmissable program if you're in Cannes next week. See you…
My colleagues Carly Zipp Garbis and Frances Quattrocki have put together another unmissable program if you're in Cannes next week. See you…
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We are delighted to partner with TikTok on the #BeetCannes stage on June 18. We will present Jorge Ruiz global head of marketing science with…
We are delighted to partner with TikTok on the #BeetCannes stage on June 18. We will present Jorge Ruiz global head of marketing science with…
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Do yourself a favor and take this course as soon as possible. Your life and career will improve as a result.
Do yourself a favor and take this course as soon as possible. Your life and career will improve as a result.
Liked by Jiayi (Ray) Cao
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I'm thrilled to announce that I've joined Anthropic as their Chief Product Officer! The team at Anthropic is exceptional, and I felt at home from my…
I'm thrilled to announce that I've joined Anthropic as their Chief Product Officer! The team at Anthropic is exceptional, and I felt at home from my…
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I am proud of all the improvements our teams have been tirelessly making to our ad platform to achieve the ROI expectations of our customers. I'm…
I am proud of all the improvements our teams have been tirelessly making to our ad platform to achieve the ROI expectations of our customers. I'm…
Liked by Jiayi (Ray) Cao
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Today at our annual product event #TikTokWorld, we are demonstrating the latest and greatest product innovation for 2024. This is an exciting moment…
Today at our annual product event #TikTokWorld, we are demonstrating the latest and greatest product innovation for 2024. This is an exciting moment…
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