Jonathan McGraw

Jonathan McGraw

Detroit Metropolitan Area
2K followers 500+ connections

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Omni-channel digital marketing agency leader overseeing multiple independent business…

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  • Blue Wheel Graphic

    Blue Wheel

    Birmingham, Michigan, United States

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    Birmingham, Michigan, United States

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    Greater Detroit Area

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    Troy, MI

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    Greater Detroit Area

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    Troy, MI

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    Troy, MI

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    Royal Oak, MI

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    Southfield, MI

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    Birmingham, MI

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    Royal Oak, MI

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Licenses & Certifications

  • Amazon Advertising Sponsored Ads Accreditation Graphic

    Amazon Advertising Sponsored Ads Accreditation

    Amazon

    Issued Expires
    Credential ID 101447

Honors & Awards

  • 2019 Stevie Awards Silver Marketer of the Year

    American Business Awards

    Silver Stevie Awards Winner for Marketer of the Year.

  • 2018 Marcom Awards

    Marcom Awards

    Blue Wheel Media is pleased to accept and announce the latest additions to our awards cabinet, courtesy of the MarCom Awards, one of the largest, most-respected creative competitions in the world.

    This year’s wins include:

    Platinum: Grande Cosmetics Social Media Ad Campaign
    Gold: Erno Laszlo Social Media Ad Campaign
    Honorable Mention: STARK Carpet Instagram Account
    Honorable Mention: Instytutum Influencer Content
    With these awards under our belt, our MarCom grand total…

    Blue Wheel Media is pleased to accept and announce the latest additions to our awards cabinet, courtesy of the MarCom Awards, one of the largest, most-respected creative competitions in the world.

    This year’s wins include:

    Platinum: Grande Cosmetics Social Media Ad Campaign
    Gold: Erno Laszlo Social Media Ad Campaign
    Honorable Mention: STARK Carpet Instagram Account
    Honorable Mention: Instytutum Influencer Content
    With these awards under our belt, our MarCom grand total is now 14. We couldn’t be more proud of everyone on the Blue Wheel team who contributed to these successes! Blue Wheel has steadily grown our expertise in both the beauty and home improvement industries; these awards are proof that we’re continuing to meet and exceed our own expectations and those of our clients.

    MarCom accolades are particularly rewarding because MarCom is designed by creatives for creatives. The MarCom Awards specifically honor excellence in marketing and communication while recognizing the creativity, hard work, and generosity of industry professionals. Every year, around 6,000 print and digital entries are submitted from dozens of countries. To be recognized within that prestigious crowd not just once but four times this year is an honor.

  • 2018 Stevie Awards: 3x Marketing Campaign of the Year

    American Business Awards

    Blue Wheel Media is the proud recipient of three Gold Stevie Awards for Marketing Campaign of the Year in 2018! These wins reflect the company’s efforts in two major industries they have developed a strong foothold in: beauty with Grande Cosmetics and home furnishings with Monark Home and Marygrove Awnings.

    Blue Wheel’s three Stevie Awards this year bring the company’s total amount of wins to eighteen awards across various digital categories, including last year’s prestigious Grand…

    Blue Wheel Media is the proud recipient of three Gold Stevie Awards for Marketing Campaign of the Year in 2018! These wins reflect the company’s efforts in two major industries they have developed a strong foothold in: beauty with Grande Cosmetics and home furnishings with Monark Home and Marygrove Awnings.

    Blue Wheel’s three Stevie Awards this year bring the company’s total amount of wins to eighteen awards across various digital categories, including last year’s prestigious Grand Stevie Award for Most Honored Interactive Agency!

    Among Stevie Award judges you will find many of the world’s most respected executives, entrepreneurs, innovators, and business educators.

    Grande Cosmetics is a company that specializes in engineering beauty products that enhance natural beauty and provide both short-term and long-term benefits. Since July 2017, Blue Wheel Media significantly grew their brand awareness, allowing them to dig themselves out from under the mountain of niche cosmetics brands to become a fan-favorite product featured and sold at Sephora.

    Monark Premium Home Appliances is a large home appliance dealer that sells luxury kitchen appliances and high-end accessories from notable brands. Prior to their relationship with Blue Wheel, Monark had essentially executed zero digital advertising efforts.

    Among many other marketing achievements, Blue Wheel’s work enhanced Monark’s visibility for desktop organically over 370% and mobile over 346% and obtained a 13% lift in leads year-over-year as well as a 105% increase in showroom web traffic.

    Marygrove Awnings has been providing high-quality retractable awnings in Michigan for over 80 years. Through a robust series of marketing efforts, in 2017 Blue Wheel was able to increase online sales by 80%, contributing to Marygrove’s highest sales figures in their 80+year history that same year.

  • Most Honored Interactive Agency 2017

    American Business Awards

    The Grand Stevie Award is the highest honor by the American Business Awards and cannot be applied for directly. Winners are determined by a points system based on the total number of awards won in the American Business Awards, with a Gold Stevie win counting for 3 points, a Silver Stevie for 2 points, and a Bronze Stevie counting for 1.5. In order to be recognized, the winners must have significant achievements to proclaim by capturing the interest and appreciation of those achievements by the…

    The Grand Stevie Award is the highest honor by the American Business Awards and cannot be applied for directly. Winners are determined by a points system based on the total number of awards won in the American Business Awards, with a Gold Stevie win counting for 3 points, a Silver Stevie for 2 points, and a Bronze Stevie counting for 1.5. In order to be recognized, the winners must have significant achievements to proclaim by capturing the interest and appreciation of those achievements by the judges in their nominations. “Interactive Agency” is defined as an agency offering a mix of Web design/development, Internet advertising/marketing, or E-Business/E-Commerce consulting.

    Blue Wheel Media’s Gold Stevie Award for Company of the Year in the Advertising, Marketing & Public Relations, Small categories is also a significant win, demonstrating the company’s success and expansion in 2016, including the following: doubling company revenue; adding two dozen new clients; expanding to an NYC office; accounting for significant growth in new and current client campaigns; receiving awards in multiple Platinum and Gold categories by Hermes Creative Awards and MarCom Awards; and giving back to the community through pro-bono work and donations.

    The other two Gold Stevie Awards involve Blue Wheel’s work with a leading bedding company claimed both the Online Marketing Campaign of the Year and Small-Budget (<$3M) Marketing Campaign of the Year by bringing their core value proposition to the forefront. The campaign ultimately increased conversion rates and revenue while driving significant traffic to the website: unique site visitors increased by 500%+ with top-line revenue increasing by 300%+ into 2017.

  • 2016 Hermes Awards: Gold and Platinum Awards

    Hermes Awards

    Blue Wheel Media is pleased to accept Platinum and Gold Hermes Awards for our recent creative work!

    Hermes Creative Awards is an international competition for creative professionals involved in the concept, writing and design of traditional and emerging media. The Hermes Creative Awards is administered by the Association of Marketing and Communication Professionals. The international organization consists of several thousand marketing, communication, advertising, public relations…

    Blue Wheel Media is pleased to accept Platinum and Gold Hermes Awards for our recent creative work!

    Hermes Creative Awards is an international competition for creative professionals involved in the concept, writing and design of traditional and emerging media. The Hermes Creative Awards is administered by the Association of Marketing and Communication Professionals. The international organization consists of several thousand marketing, communication, advertising, public relations, digital media production and freelance professionals. Judges are industry professionals who look for companies and individuals whose talent exceeds a high standard of excellence and whose work serves as a benchmark for the industry. There were about 6,200 entries from throughout the United States and 16 other countries in the Hermes Creative 2016 Competition.

    Blue Wheel Media was awarded for:
    Platinum: Social Media/Blog Design
    Platinum: Social Media/Blog (Overall)
    Platinum: Video/Marketing (Service) – Blue Wheel Media Sizzle Reel
    Gold: Website Overall/Marketing, PR, Advertising Agency – Blue Wheel Media Website Design
    Gold: Website Overall/Marketing, PR, Advertising Agency – Blue Wheel Media Website Design

  • 2015 Marcom Awards: Platinum & Gold Awards

    Marcom Awards

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